Hyundai Az­era named ‘Best Large Fam­ily Sedan 2018’

Arab News - - CORPORATE PR -

The new Hyundai Az­era has been named the “Best Large Fam­ily Sedan 2018” at the re­cently held 6th PR Ara­bia Na­tional Auto Award in Jed­dah.

The event was at­tended by a num­ber of car dis­trib­u­tors and spe­cial­ists, in ad­di­tion to mem­bers of the me­dia.

Az­era won the award af­ter be­ing short­listed through a pub­lic vot­ing process.

“The new Az­era clearly sets its own path in terms of de­sign,” said Mike Song, Hyundai’s head of op­er­a­tions for Africa and the Mid­dle East. He added: “It is in­no­va­tive, so­phis­ti­cated, and built on more than three decades of ex­pe­ri­ence in un­der­stand­ing what our cus­tomers want. This is a great new ac­com­plish­ment to be added to the many achieve­ments.”

The de­sign of the large sedan is dis­tin­guished by in­fin­itely flow­ing lines, with sim­ple, sen­su­ous shapes rep­re­sent­ing a com­pre­hen­sive re­fresh of Hyundai’s key vis­ual themes. The front of the car car­ries the largest ver­sion yet of Hyundai’s lat­est sig­na­ture de­sign ele­ment, the cas­cad­ing grille.

The styling is al­ready win­ning praise and awards. In April, Az­era won the Red Dot award for its “high de­sign qual­ity.” The Red Dot awards rec­og­nize ex­cel­lence in prod­uct de­sign across a wide range of in­dus­tries. Az­era was one of two Hyundai mod­els achiev­ing recog­ni­tion in the trans­porta­tion de­sign cat­e­gory in 2017, along­side the i30.

The new Az­era matches its dis­tinc­tive, sporty looks with all the lat­est com­fort, con­ve­nience and safety tech­nolo­gies that pre­mium buy­ers ex­pect. Ad­vanced tech­nolo­gies in­clude wire­less charg­ing for mo­bile de­vices, a power trunk, and pre­mium Nappa leather seats. A seven-inch dis­play houses the around-view mon­i­tor and fronts an au­dio sys­tem loaded with An­droid Auto and Ap­ple Car Play — in­cluded as stan­dard in global mar­kets. Ad­di­tion­ally, a mem­ory seat and a panoramic sun­roof fur­ther en­hance the Az­era’s com­fort and con­ve­nience.

“We be­lieve the all-new Az­era will of­fer the per­fect bal­ance of style, com­fort, and per­for­mance for buy­ers in the re­gion,” said Song. “We are very proud of this car, and it will give buy­ers an ex­cit­ing new choice in the show­room.”

Az­era won the award af­ter be­ing short­listed through a pub­lic vot­ing process.

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