Pakistan PM expands online blitz

Pakistani Prime Minister Imran Khan's address to the UN General Assembly on Friday was relayed in Arabic via his new Twitter account @ArabicIk.

The handle was set up to promote the PM's social media activity among millions of Arabic speakers around the world. Launched in May, the account shares videos of Khan's speeches and interviews along with Arabic messages. The premier has 12.5 million followers on his official Twitter account, the largest of any Pakistani.

“We have created this account to connect to millions of Arabic speaking people in our brotherly countries such as Saudi Arabia. This will help us promote the prime minister's vision on Kashmir, Palestine and other international issues in the Arabic language,” said Imran Ghazali, general manager of the Information Ministry's digital media wing.

“This is the age of Internet and social media, and we want to use them in different languages including Arabic.”