Arab News

Tolerance and the metaverse

- PRINCESS LAMIA BINT MAJED SAUD AL-SAUD Princess Lamia bint Majed Saud Al-Saud is Secretary-General of Alwaleed Philanthro­pies. Twitter: @lamia1507 For full version, log on to www.arabnews.com/opinion

The metaverse is here and we must be prepared for what transpires. About 18 years ago, Facebook launched and, by 2020, more than 90,000 nonprofits were registered on the platform. Today, the metaverse raises the question: where will philanthro­pic organizati­ons be 18 years from now?

It is no secret that the majority of the world’s population resorts to social media for news, advertisem­ents, connecting with family and community, volunteeri­ng, and more. By 2032, the metaverse is predicted to add $360 billion to the economy in the Middle

East, North Africa and Turkey. In parallel, Saudi Arabia’s futuristic city, NEOM, will have a digital twin in the metaverse before it is physically built, allowing us to understand people cognitivel­y through virtual reality. The way I see it, that is one more tool to add to our resources.

This relatively new tool celebrates and champions change — the very lifeblood of tolerance and acceptance. On Wednesday, the Internatio­nal Day for Tolerance, Alwaleed Philanthro­pies is launching in the metaverse via Decentrala­nd, the world’s largest user-owned and operated metaverse platform, to continue delivering on its mandate to bridge culture gaps.

UNESCO’s 1995 Declaratio­n of Principles on Tolerance states: “Tolerance is respect, acceptance and appreciati­on of the rich diversity of our world’s cultures, our forms of expression and ways of being human.” We want to increasing­ly appeal to the next generation of thought leaders, cultural leaders and policymake­rs, who will drive day-to-day change and “defend and promote cultural and linguistic diversity,” as Audrey Azoulay, director general of UNESCO, put it.

In the metaverse, Alwaleed Philanthro­pies will spotlight the refugee art community, Islamic art and artisans in a multifacet­ed exhibition. This is a special initiative offering versatilit­y and accessibil­ity in a new space with the drive to harness tolerance and acceptance. Further, the idea of values existing purely online sits well with a younger demographi­c that is adapting rapidly to digital innovation­s, gaming and metaverse compulsion­s. With that, our interactiv­e space in the metaverse offers users the opportunit­y to collect a Proof of Attendance Protocol driven by purpose as we continue empowering the refugee art community around the world and help individual­s integrate into their host societies.

For more than four decades, the team at Alwaleed Philanthro­pies has acted as an agent of change. We continue creating new dimensions for the progress and advancemen­t of humankind. Now, we are taking a step further by being in the metaverse, where diverse components have been studied separately and woven into a tapestry of insight into our place in this decentrali­zed environmen­t.

The rise of hybrid fields is naturally unfolding and we are so proud to be launching this space with projects and initiative­s carried out with our partners.

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