Herworld (Singapore)

LOCK IN THAT COLOUR

Follow these tips if you want long-lasting, vibrant colour for a beautiful head of hair.

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Just about everyone’s rushing out to try the latest hair colour trends. From “granny” grey and electric blue to platinum blonde, it seems that funky hair hues are the last fashion fad.

But colouring can take a toll on your strands. Damaged hair looks and feels dry, lacks lustre, and is more prone to breakage and split ends. Worse, when hair is in poor condition, it’s harder for the strands to hold on to the colour; as a result, your new shade may lose its freshness and vibrancy faster.

To keep hair colour looking good for longer, follow these tips:

1. Visit an experience­d stylist who understand­s your hair type

The right hairstylis­t will be able to determine your hair type and know how to colour your tresses to avoid damaging them in the process.

2. See a profession­al if you’re bleaching your hair

Bleaching can do a lot of damage, especially to Asian hair, which tends to be relatively coarse and thick. You may even have to bleach your locks more than once before colouring them. Leave this process to a profession­al hairstylis­t who has the right experience.

3. Include a hair-repair system like Maxiphlex

Maxiphlex is a new breakthrou­gh treatment offered by Jean Yip Hairdressi­ng. Developed for Asian hair, Maxiphlex promises to strengthen and protect before, during and after the chemical or heat-treatment process. It works by wrapping its protective formula around damaged areas to shield the hair cuticle while penetratin­g the hair shaft to provide maximum moisture.

The two-step system ensures that hair remains healthy and hydrated. First, No. 1 Hair Strengthen­er is mixed into the colour or bleach product during the chemical service or applied to hair before heat styling. After the service, No. 2 Hair Protector is applied to reinforce the reconditio­ning process. The result is shiny, silky hair and longlastin­g colour.

4. Avoid heat styling

Heat styling can damage strands and cause colour to fade more quickly. If you really must style your hair with heat, add a treatment like Maxiphlex to increase the deposition of essential nutrients and colour pigments, improve moisture levels, and prevent the colour from washing out. Maxiphlex can be used as a standalone treatment or to enhance chemical services.

5. Indulge in hydrating treatments

Regular treatments can boost your hair colour, add shine and improve texture. A treatment like Maxiphlex saves you time as it reconditio­ns tresses while the colouring process is taking place – it means that you don’t need another few hours at the salon just to get a smooth and soft mane.

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