Customised serums
Codage is a French cosmeceutical brand known for its bespoke serums – made-tomeasure ones complete with packaging that displays the customer’s initials. It was founded in 2006 by a French brother-sister duo, Julien and Amandine Azencott (pictured right), who grew up in a family of doctors, dermatologists and pharmacists. The
name of the company stems from how each serum’s formulation is composed of “codes” (active ingredients to treat precise skin issues – for example, hyaluronic acid to hydrate skin) that are inspired by elements in the periodic table. These codes are listed on the packaging so the customer sees at a glance what each serum is for: mattifying, anti-ageing, and so on. While the bespoke service is not currently available in
Singapore, you can try the pret-a-porter collection of 12 serums first. Mix, match and layer them to suit your specific skin concerns. You can even use different combinations on different areas of your face – apply one of the hydrating serums to your cheeks if they’re dry, and one of the mattifying serums to your T-zone, before finishing with a radiance-boosting one for a translucent glow.
Codage Paris is available at Escentials, #03-02/05 Paragon.