Built to M-Press
Obsessive care and attention to detail ensure that Leica’s
most famous model is picture-perfect every time.
Since its debut in 1954, the M-Series of combined rangefinder/ viewfinder cameras has been the heart and soul of Leica Cameras. Due to their compact size and full-frame format, they have long been a favourite of street photographers and journalists.
“It’s ingrained in the history of photography,” says Andreas Kaufmann, chairman of Leica’s supervisory board. “For instance, the most printed picture in the world is probably the (Alberto Korda) picture of Che Guevara. It was shot on a Leica M2.” The M10, the latest addition to this lauded lineage, is the slimmest digital M to date and the first to support Wi-Fi. Robb Report travelled to Leica’s headquarters in Wetzlar, Germany, to see the assembly of the camera and capture the process with — of course — an M10.