Madly trans­lates its founders’ pas­sion for coloured gem­stones into a beau­ti­ful me­nagerie of cov­etable jewels

Singapore Tatler Jewels & Time - - Gallery -

In re­cent years, coloured gem­stones have blazed a path in the world of jew­ellery, tak­ing a prom­i­nent spot amidst the big four gems—emer­alds, ru­bies, blue sap­phires and di­a­monds—on the radar of jew­ellery con­nois­seurs. Where the in­tense hue of green emer­alds and the facetted brilliance of di­a­monds dom­i­nated our wardrobes for the long­est time, the cool tints of aqua­marines and tsa­vorites and the vivid char­ac­ter of Paraiba tour­ma­lines and tan­zan­ites are now on the must-have list of any bona fide mag­pie.

The best way to find such ex­quis­ite and ex­clu­sive gems is through a jeweller with the right cre­den­tials, and the ex­pe­ri­ence and knowl­edge to match. Madly, es­tab­lished by Maddy Bar­ber (left) and Emily Tan (right), may be a new­comer to the mar­ket but has al­ready made waves with its port­fo­lio of spellbinding gems and mod­ern de­signs.

From the get-go, the found­ing duo has been adamant about pur­su­ing un­par­al­leled qual­ity. With sheer tenac­ity and ded­i­ca­tion, they tracked down the stone sup­pli­ers and cut­ters that work with glob­ally renowned brands, and con­vinced them to be part of their net­work. Hence, the coloured gem­stones at Madly are unique, rare and beau­ti­fully cut and facetted, al­low­ing the de­sign­ers free rein in con­cep­tu­al­is­ing de­signs.

The world of jew­ellery is one that elic­its count­less emo­tions, and pas­sion marks a sig­nif­i­cant tenet of suc­cess: Tan and Bar­ber are keen to ed­u­cate cus­tomers on the world of coloured stones, and share how a dif­fer­ent hue of a pop­u­lar gem­stone can hike up its value by sheer virtue of be­ing rare.

Take for in­stance their lat­est ac­qui­si­tions, Ma­henge gar­nets, which were re­cently dis­cov­ered amidst the lime­stone plateau area in Tan­za­nia; this was also a source of the hot pink spinels that made their ap­pear­ance some 10 years ago, and have since been ex­hausted. Most of us are more fa­mil­iar with the dark red hues of gar­nets, the or­angey tones of the spes­sar­tite va­ri­etal, or the pur­plish tones of rhodo­lites. These Ma­henge stones are prized and val­ued for their warm tones with peach and pink un­der­tones, mak­ing them very rare in­deed.

None­the­less, it would have been easy for Tan, the prin­ci­pal de­signer, to ac­cen­tu­ate the marvel­lous gem and set it like a soli­taire di­a­mond. But for Madly, de­sign is para­mount: in­ter­est­ing de­tails and pretty mo­tifs abound, set­ting its aes­thetic apart from the rest.

No two ladies are alike, and nei­ther are two stones: even a spinel of the same hue and same weight will have its unique char­ac­ter. Thus, Madly prom­ises that no two de­signs are ex­actly the same, en­sur­ing that each sparkler em­bod­ies the per­son­al­ity of its wearer.

72 Seng Poh Road #01-63. Tel: 6650 1544. www.mad­

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