Features

THE TRENDS AND KEY ISSUES OF THE WATCH AND JEWELLERY WORLD

TIMES CHANGE

Change is afoot in the watch and jewellery world. Now, more than ever, the purchasing habits of millennials are shaping the business strategies of luxury brands, which have diversified their communication channels and redirected energies to concerns such as environmental sustainability. At the same time, brands are exploring new pathways for product design—some look deep into their history books for inspiration, while others experiment with more avantgarde aesthetics and invent never-before-seen mechanics.

Our cover personalities Alfred Chua and Annie Seow are decked out in Cartier’s contemporary creations.