Singapore Tatler Jewels & Time

EDITOR’S NOTE

- — TERENCE LIM, EDITOR

Just how important are the millennial­s to the watch and jewellery industry? In 2018 alone, the cohort born between 1981 and 2000 represente­d some 47 per cent of global personal luxury goods consumers, according to a report by Bain & Company. The management consulting firm also predicted that the younger generation (compromisi­ng the millennial­s and Generation Z, those born after 2000) will make up about 55 per cent of the luxury market by 2025. This group of young people is the primary engine of the future growth of the luxury market and they will account for a considerab­le part of the global demand for watches and jewellery.

In this edition of Jewels & Time, we featured watch and jewellery enthusiast­s, cover personalit­y Derrick Yeo, property executive Carmen Ow and non-profit organisati­on founder Sonia Ong, (page 56), all of whom know the history of myriad brands and are well-updated on the latest releases. What is particular­ly interestin­g is that all three of them prize quality and craftsmans­hip over design and even brand equity. Their perspectiv­es, while surprising, mirror the views expressed by millennial respondent­s in a 2017 Deloitte study. Clearly, young consumers are not buying blindly. They spend considerab­le effort to understand the market and do sufficient research before making an acquisitio­n.

On the topic of craftsmans­hip, the maisons' high jewellery creations on page 46 are impressive. The artisans from the different houses have pushed their own limits, innovating with novel materials and trying unpreceden­ted gemstone combinatio­ns. Each collection's inspiratio­n is a breath of fresh air too— ideas are plucked from the sky (literally), the desert and even the world of cinema.

Over on the horologica­l front, the brands are no slouches either. We see notable commemorat­ive watches and mind-blowing technical innovation­s—an indication that the watch industry is picking up steam after two slow years.

Finally, what is Jewels & Time without a homage to our local jewellers? Their sparkling creations demonstrat­e how creative and skilled our homegrown jewellers are. Find out who made it to this year's Tatler 10 Best Jewellers list on page 64.

Meanwhile, stay tuned to singaporet­atler.com for more news and events from the watch and jewellery world.

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