Screen Time

Singapore Tatler - - STYLE -

Chanel has un­veiled a new high jew­ellery col­lec­tion in­spired by the coro­man­del screens in Gabrielle Chanel’s apart­ment. Ter­ence Lim snagged the rare chance to peek into its jew­ellery work­shop to un­der­stand the cre­ative process be­hind the Coro­man­del col­lec­tion

There we stood on place Vendôme in Paris, awed by the Vendôme Col­umn and the plethora of ven­er­a­ble lux­ury watch­mak­ers and jew­ellers flank­ing the mon­u­ment. But one brand stood out in the square—fash­ion house Chanel, one that is among the strong­est and most in­flu­en­tial to­day. But in­stead of stock­ing its iconic 2.55 bags or tweed jack­ets, 18 Place Vendôme fo­cuses solely on watches and jew­ellery, a part of the mai­son’s busi­ness that it is slowly but steadily grow­ing. (Its Rue Cam­bon flag­ship is a mere 5min walk away.) As we walked through the gilded doors of the bou­tique, we were greeted by show­cases stocked with var­i­ous beau­ti­ful it­er­a­tions of the Boy.friend and Premiere watches, and the highly pop­u­lar Coco Crush jew­ellery pieces. Busi­ness was thriv­ing with sales staff kept busy by the in­ces­sant flow of tourists and cus­tomer en­quiries. But to­day’s visit was for a dif­fer­ent pur­pose. Along with the of­fi­cial launch of the Coro­man­del high jew­ellery col­lec­tion, we were given the rare op­por­tu­nity to visit Chanel’s jew­ellery work­shop at Place Vendôme, where the pieces are crafted and man­u­fac­tured. Here are our take­aways af­ter spend­ing an af­ter­noon in the atelier.

Newspapers in English

Newspapers from Singapore

© PressReader. All rights reserved.