MOTOR Speak

BMW GROUP ASIA MANAGING DIRECTOR CHRISTOPHER WEHNER ON THE NEW 8 SERIES

WHY WAS THE “8 SERIES” NAME REVIVED?

Both in the past and in the present, the number 8 has stood and still stands for highly emotional and sporty concepts in BMW’S luxury class. In this context, the Z8 roadster, the first-generation 8 Series Coupe, and the current i8 hybrid sports car are stellar examples.

WILL THE INTRODUCTION OF THE 8 SERIES AFFECT THE 6 SERIES?

The new 8 Series is not the successor to the 6 Series. The current 6 Series will continue to exist with the 6 Series GT, which was introduced in 2017. However, the 6 Series Coupe, Convertible and Gran Coupe will no longer be available until further notice.

HOW DOES BMW SEE THE 8 SERIES FROM THE DESIGN PERSPECTIVE?

The new 8 Series is one of our most elegant and sportiest cars. The new and expressive design language ensures that it will always make a strong statement in the world of luxury cars. I would like to add that the exclusive choice of materials and highest degree of workmanship render the new 8 Series a very luxurious and dynamic model range within the BMW product portfolio.

HOW ABOUT IN THE AREAS OF PERFORMANCE AND SUSTAINABILITY?

The BMW 8 Series has outstanding performance and dynamic handling. Presently, our top Gran Coupe variant, the M850i xdrive, accelerates from 0 to 100km/h in only 3.9sec, while its two-door coupe sibling accomplishes the same feat in 3.7sec. In the areas of sustainability, all 8 Series models are highly efficient. In some markets, we also offer versions with diesel engines, which are among the most efficient used in cars today.