AUSTRALIAN

South Australia is home to some of the country’s finest artisanal food producers. These owner-operated and family-owned small and medium-sized enterprises devote a great deal of time and effort to produce food and drinks that are of exceptional quality at their farms, vineyards, distilleries and plantations across South Australia.

Launched in November last year, online store Artisan Selections provides a platform for these food artisans to reach discerning consumers who value great produce. It is the brainchild of a group of food lovers who hope to share the finest produce from Australia with the world. Adrian Mah, chief marketing officer of Artisan Food Selections Australia, the company behind Artisan Selections, says: “We figured we could come in and bridge the gap between great produce and overseas markets that would appreciate the care and quality that went into its creation.”

Offering a carefully curated line-up of epicurean delights, including wild-caught seafood, premium meat, gourmet cheese as well as rare wines and spirits, Artisan Selections delivers to consumers in 10 cities around Asia, including Tokyo, Bangkok, Hong Kong, Kuala Lumpur and Singapore. Says Mah: “These artisans aren’t just sterile factories churning out mountains of the same old stuff, they’re creating produce with a story behind it. Something that goes hand in hand with the physical appreciation of their produce is the more cerebral appreciation of the background and story of these artisans and the journey the food has taken.”

A vast majority of Artisan Selections’ product offerings cannot be found elsewhere, whether via retail or online. For instance, the website carries a unique sous vide beef, made especially for Artisan Selections, which can be finished in