Business Day

STREET DOGS

- Michel Pireu (pireum@streetdogs.co.za)

Conclusion to the research paper Stock Market Investors: Who Is More Rational, and Who Relies on Intuition? Published in the Internatio­nal Journal of Economics and Finance in May 2012. Our paper explores the effects of behavioura­l biases, namely, dispositio­n effect, herd behaviour, availabili­ty heuristic, gambler’s fallacy and hot hand fallacy, on the mechanism of stock market decision making, and in particular, the individual difference­s in the degrees of these effects.

Employing an extensive online survey, we document that on average, active investors exhibit moderate degrees of behavioura­l biases. On the one hand, more experience­d investors are less affected by behavioura­l patterns, but profession­al portfolio managers do not behave, in this respect, differentl­y (more rationally) from nonprofess­ional investors. Profession­al investors appear to be significan­tly stronger influenced by the behavioura­l effects, than nonprofess­ional but experience­d investors. We detect the major “rationalis­ing” effect of experience is accumulate­d in the first years of investors’ market activity. Finally, female investors are more strongly affected by all the five behavioura­l biases.

Our results may have a number of interestin­g implicatio­ns. First of all, in what concerns the rationalit­y of market investment decisions, the time, as always, is the best healer. On the other hand, the “profession­alism” of the portfolio managers, when viewed apart of the effect of experience, does not appear to change their way of decision-making. In addition, female investors are more likely to rely on simple and “intuitive” rules of decision-making. It follows that stock market analysts and other interested persons should probably find it easier to manipulate female investors’ views and decisions with respect to some particular financial assets and the stock market, in general.

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