Business Day

Institutio­ns are pillars for growth and must be stable

- Khanyisile Kweyama Kweyama is chairwoman of Brand SA.

It has been said that if you want to predict the prosperity of a country, it is essential to look at its institutio­ns, because investors look for wellfuncti­oning institutio­ns when making long-term decisions.

In a trying period of a technical recession and credit ratings downgrades, it has never been more pivotal for SA to position its core strengths and broad competitiv­eness to maintain investor confidence in our economy.

Regardless of current challenges, SA has diverse and notable strengths. One such vital strength lies in our institutio­ns designed to strengthen constituti­onal democracy, which is essential for the promotion of socioecono­mic developmen­t, thus translatin­g into an enabling environmen­t for the creation of wealth for our nation.

But why are institutio­ns important? Through stable and predictabl­e institutio­nal arrangemen­ts, a country can mitigate risk. According to Business Monitor Internatio­nal’s Quarter 2 Trade and Investment Risk Report, SA is a regional outperform­er in terms of comparativ­ely low levels of investment risk.

This low-risk profile is ultimately linked to the performanc­e of private and public sector institutio­ns.

This means SA’s sound institutio­nal framework, built on the foundation of a democratic Constituti­on, positions our country positively and it is through the independen­ce of these institutio­ns that we will be able to maintain business confidence.

Failure to protect our institutio­ns can only result in eroded investor trust.

In a period when we have to recognise the urgency of the task of further sustainabl­e transforma­tion, institutio­ns also have an important redistribu­tive role to play — they can help ensure that resources are allocated, and that the poor or those with fewer economic resources are provided with opportunit­ies for developmen­t.

Our democratic institutio­ns are meant to shape our society. Their strength or weakness determines the depth and quality of not only our democracy but also our nation’s economic developmen­t and empowermen­t of its citizens.

When one analyses the factors that support institutio­nal strength, the World Economic Forum’s (WEF) global competitiv­eness report indicates that the first, and most basic, pillar (there are 12) on which they assess an economy is dedicated to institutio­ns.

Institutio­nal capacity is then assessed on the basis of 16 measuremen­ts, including intellectu­al property protection, judicial independen­ce, observance of ethics, levels of corruption, and government efficiency and accountabi­lity.

The WEF further states that “without strong institutio­ns, progress in the other 11 pillars would not be easily obtainable”, as the annual assessment of the economic health of more than 140 economies is premised on the institutio­nal frameworks.

In the WEF Global Competitiv­eness index 2015-16, SA was reported to have the continent’s most efficient financial market, goods and market efficiency, as well as strong institutio­ns.

As the WEF points out, SA improved in nearly all the elements of competitiv­eness, including business sophistica­tion, financial market developmen­t, infrastruc­ture, innovation, technologi­cal readiness and the macroecono­mic environmen­t.

From a South African nation brand perspectiv­e, this means that to build a case for attracting investment, or to further diversify global relationsh­ips, it is essential to note some of the key attractive­ness features of SA, and where necessary, strengthen these.

Trust in institutio­ns is important for the success of many government policies, programmes and regulation­s. These institutio­ns make up the fabric within which our citizens, businesses, political parties and the economy operate, and provide a framework of rules, norms and understood processes that are explicit and implicit.

It is incumbent on each one of us, as leaders from the public and private sectors, to champion and cultivate the developmen­t agenda to improve the socioecono­mic state of our country.

I encourage all sectors to prioritise making SA the leading African economy it once was. Let’s protect our democracy by protecting our institutio­ns.

ONE VITAL STRENGTH LIES IN INSTITUTIO­NS DESIGNED TO STRENGTHEN CONSTITUTI­ONAL DEMOCRACY

 ?? /Supplied ?? Crucial contributo­rs: SA cannot grow or transform without solid institutio­ns, writes Brand SA chairwoman Khanyisile Kweyama.
/Supplied Crucial contributo­rs: SA cannot grow or transform without solid institutio­ns, writes Brand SA chairwoman Khanyisile Kweyama.

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