Business Day

Strategic decisions centre on acumen — not gender

- Chantell Ilbury Ilbury is a scenario strategist and senior partner in mindofafox.

Ihave a testy relationsh­ip with Women’s Month, and it seems the feeling is mutual. Despite being an experience­d speaker with engagement­s around the world, never seem to crack the nod to speak at Women’s Month events in SA. There’s possibly a reason for that.

In a chapter, Backwards and in High Heels in my book, A Fox’s Tale, I wrote the following about the “empowermen­t” of women: “The term suggests a helping hand, as if women should be ‘allowed’ to do what they want to do, or that they be given an opportunit­y while others stand aside. That’s not an opportunit­y, that’s getting a hand up.”

I can imagine that didn’t go down well with women who feel they should fill more seats in South African boardrooms. They have a case. Over the past 17 years, I have guided the strategic conversati­ons of executive teams of hundreds of companies around the world, across a diverse array of sectors. Many of those companies have been South African, and I can probably count on one hand those that had anything close to an equal representa­tion in terms of gender. Is that a problem? No, and there’s a reason for that.

When I facilitate strategic conversati­ons, the onus is on me as the facilitato­r and strategist to retain a soft but authoritat­ive rein on a conversati­on that can become heated and confrontat­ional. I am often the only woman in the room, and that places me in a position some may consider potentiall­y problemati­c. And yet, in all those hundreds of strategic conversati­ons, not once have I had a problem. I suspect the reason for that is I never make it an issue that I am the only woman there. I don’t demand special treatment or expect any considerat­ion of matters of “women-ness”.

I am simply seen as a strategist and facilitato­r.

Women in business seem to demand considerat­ion of their “women-ness” and their fitness to hold high office, but there’s an unhealthy tension between the two. The concept of “women-ness” is a cultural one inculcated into women, often by women themselves, and so women play a role in being the victims of culture that many claim they are. They buy and support women’s magazines that perpetuate “women-ness” as defined by fashion, food, looking slimmer and younger, and “finding” themselves.

This is all frivolous in the often brutal world of big business. Women want to be seen as different from and equal to men. And they are. But high-level business is about what you bring to the table, and if women continue to bring the baggage of the popular concept of “women-ness”, they risk losing the game.

Demanding that the game be changed to “accommodat­e” them will not help. If there’s a glass ceiling in business leadership, it’s probably frosted, with a delicate hue of pink.

Success in strategic decision-making depends on diversity of thinking, not diversity in chromosome­s. Sometimes there is a correlatio­n between the two, but assuming the relationsh­ip is causal — that an extra X chromosome naturally gives the holder a different perspectiv­e on strategy — warrants firm rebuke.

Robust strategic conversati­ons demand that everyone involved has a clear understand­ing of the difference­s between strategy, tactics and operations, and a respect for agility and variegatio­n in thinking.

This does not depend on gender. I have been part of highly successful strategic discussion­s with all-male executive teams; I have also had to dig deep into my skill reserves to save a strategic discussion that risked beaching itself on repressed issues of gender diversity.

I am not advocating that women should be disallowed from boardrooms. C-suites should have more women, but not because they are women.

The path to CEO, chief finance officer, chief informatio­n officer and chief operating officer certainly shouldn’t be cleared for women, and they don’t deserve special treatment. I have worked with women CEOs

IF THERE’S A GLASS CEILING IN BUSINESS LEADERSHIP, IT’S PROBABLY FROSTED, WITH A DELICATE HUE OF PINK

who have shown exceptiona­l leadership skills, but it had nothing do with the fact that they were women; they were just good at their job.

I am aware of the issues of patriarchy that still pervade certain cultures. Boardrooms cordoned off by old-school ties are falling by the wayside. Executive teams made up almost exclusivel­y of old white males are being killed off because of a lack of variation in their thinking that has rendered them incapable to adapt to the rapidly changing world.

In August, companies will laud women within their ranks who have cracked the nod for senior positions. The subtle subtext is that they are, in some way, disabled and that they should therefore be celebrated for their remarkable achievemen­t. That’s condescend­ing, and should be rejected. But so too should the notion that women should be appointed to senior positions in business purely to balance some scorecard.

 ?? /iStock ?? Business as usual: Highlevel business is about what you bring to the table. If women continue to bring the baggage of the popular concept of ‘womenness’, they risk losing the game.
/iStock Business as usual: Highlevel business is about what you bring to the table. If women continue to bring the baggage of the popular concept of ‘womenness’, they risk losing the game.

Newspapers in English

Newspapers from South Africa