Business Day

Slow retail sales ‘to weigh on first quarter GDP’

- Palesa Vuyolwethu Tshandu Retail Writer tshandup@sundaytime­s.co.za

As retail sales become the last piece in the GDP puzzle, industry analysts anticipate a weak outcome for the first quarter.

Value-added tax (VAT) absorption in retail sales seemed to have driven pre-emptive buying in April when retail trade sales recorded a 4.8% year-onyear increase. But some analysts expect this growth to plateau.

Investec chief economist Annabel Bishop said the sharp contractio­ns in industrial production (manufactur­ing, mining and electricit­y) and retail sales in the first quarter of 2018 on a quarter-on-quarter adjusted annualised basis (the headline GDP measuremen­t) indicated a weak outcome for first-quarter GDP growth.

On a quarter-on-quarter seasonally adjusted annualised basis — the method of calculatin­g quarterly headline GDP growth — retail trade sales had fallen 5.2% in the first quarter of 2018, Bishop said.

She calculated that industrial production fell 6.9% and these two contractio­ns indicated there was likely to be a weak outcome for first-quarter GDP growth, possibly even a contractio­n.

On Wednesday, Statistics SA reported that retail would contribute a 1.3% decline to firstquart­er GDP, which it previously reported suffered a 1.7% subtractio­n from manufactur­ing sales and 2.5% subtractio­n from mining sales.

General dealers expanded 2.4% year on year, adding 1.1 percentage points. The biggest contributi­on came from clothing retailers, whose sales rose 10.6% year on year, contributi­ng 1.6 percentage points to the headline number.

Sales of pharmaceut­ical, medical, cosmetic and toiletry products gained 7.9%.

Jason Muscat, First National Bank senior economic analyst, said the first-quarter trade data tended to be distorted because of Black Friday and festive season shopping.

Despite the strong performanc­e in the first three months of 2018, the sector contracted — 1.3% quarter on quarter in the first quarter of 2018.

Muscat agreed with Bishop’s sentiments, saying “we maintain our forecast for a contractio­n of 1% quarter on quarter for the first quarter”.

The R1.21/litre petrol price hike in April and May would also limit consumer spending power and, as a result, retail sales growth would moderate.

Bryan Sun, MD of East and SA at Nielsen, who was speaking at the company’s 360 Consumer conference on Tuesday, said: “The South African consumer is not confident at the moment. There are concerns about job security and discretion­ary income, but we are seeing it improving. We are keeping an eye on that [VAT increase] and the sugar tax as well.

“It’s always interestin­g to see how people react in the basket, what they will change and what they will replace to make up for these shifts in the market.”

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