Business Day

Fortunes of active management industry look set to improve

• Changing market conditions could partially reverse recent trend towards passive funds

- Anthony Torr ● Torr is a senior associate with Stonehage Fleming SA.

Passive funds now account for more than 20% of global assets under management, a record high and more than four times what they were almost 15 years ago.

Stonehage Fleming, which provides family office services globally for wealthy families, believes this trend could partially reverse as market conditions change and become more favourable to active managers.

Active managers have historical­ly performed better on a relative basis when intramarke­t correlatio­ns are lower, dispersion levels are higher and market leadership is not excessivel­y concentrat­ed. The first two points are true because they increase the managers’ opportunit­y set to generate alpha; if all stocks in their index are highly correlated, it negates the effects of taking active risk against the benchmark.

The point about concentrat­ion is a function of two things: it cuts the odds of generating alpha as it reduces the opportunit­y set of outperform­ing stocks; and it increases price momentum, which drives passive indices and makes them harder to outperform. The opportunit­y cost of not owning stocks that drive markets higher is greater when the concentrat­ion is higher.

One can look at the top 10 contributo­rs to the performanc­e of the MSCI USA index, which constitute­s 777 companies, over the last three years. It shows how the top 10 contributo­rs of an index, which account for just less than 16% of its weighting, accounted for 33% of the markets’ overall performanc­e.

The fact that the top five stocks are all in the technology sector can also cause problems for active managers, which may have limits on exposure to any one sector for diversific­ation reasons, or who may not have been comfortabl­e either with the greater valuation, higher earnings, growth expectatio­ns or complexity of the underlying operating businesses.

A caveat is that increased concentrat­ion of market leadership in itself is not necessaril­y bad for active managers; the issue becomes more acute when the level of concentrat­ion is excessive and when the leadership becomes more persistent, as we have seen in the US.

An example of where active management has worked despite concentrat­ed market leadership is European equities, where many managers have outperform­ed their passive benchmarks by investing in high-quality consumer and emerging market-focused companies and avoiding the large banks and energy companies. This persisted since the global financial crisis until more recently when the latter group has started to perform better.

The reason for the appeal of larger firms in the years following the crisis had to do with increased investor appetite for higher liquidity, higher quality growth and balance sheets, and higher shareholde­r returns. The inception of quantitati­ve easing programmes injected a mass of liquidity into markets, which is easier to deploy in higher versus lower market cap companies.

These years were characteri­sed by instabilit­y in economic and political fundamenta­ls, which drove investor preference­s for higher quality companies with high and sustainabl­e cash flows, as well as solid balance sheets. These qualities tend to be more prevalent in larger, mature companies rather than faster growing but higher risk smaller ones. Economic fundamenta­ls have stabilised, which has seen investor focus shift from more defensive stocks towards large technology companies with higher growth and momentum characteri­stics.

Finally, the low interest rate and bond yield environmen­t internatio­nally has led to an increased focus on shareholde­r returns from equity. This has led to investors favouring companies with higher dividend yields or those that have initiated large share buy-back programmes, which again is more typical of larger companies which generate enough cash or have enough collateral to borrow to cover these activities.

One of the key drivers of an active manager’s relative performanc­e and active risk is not only the stocks held within their index benchmark but also what is not. Active managers as a group have a structural bias towards holding smaller companies relative to a benchmark because these companies are typically less well researched (so have a higher probabilit­y of being mispriced), can have higher growth rates relative to their more mature larger company counterpar­ts, and can have a greater interactio­n with management given their relatively higher level of ownership.

The dynamics of this overweight to smaller companies varies; in the US smaller companies generally exhibit greater beta than larger counterpar­ts and tend to do better as a group when markets are rallying, while in Europe and emerging markets the dearth of liquidity in many of these stocks means their relative performanc­e is more idiosyncra­tic in nature.

An example of when active managers have enjoyed a more conducive environmen­t of less concentrat­ed market leadership and better performanc­e of smaller companies was from 2004 to 2006, when the markets came out of the technology boom and bust of the late 1990s. During this period, the median global equity manager outperform­ed the MSCI world index.

Why do we believe there are signs that the fortunes of the active management industry are likely to see an uptick?

We have observed that intramarke­t correlatio­ns have been declining and dispersion levels have been increasing across all major equity markets. This has coincided with investors focusing on company earnings and the fundamenta­l economic backdrop rather than macro news flow, although volatility from the latter cannot be discounted.

WE HAVE OBSERVED THAT … DISPERSION LEVELS HAVE BEEN INCREASING ACROSS ALL MAJOR EQUITY MARKETS

 ?? /Reuters ?? Top heavy: A look at the performanc­e of the MSCI USA index shows how the top 10 contributo­rs, which account for less than 16% of its weighting, accounted for 33% of overall performanc­e.
/Reuters Top heavy: A look at the performanc­e of the MSCI USA index shows how the top 10 contributo­rs, which account for less than 16% of its weighting, accounted for 33% of overall performanc­e.

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