Business Day

Prove that business is a force for mutual good, Mr President

- TIM COHEN Cohen is Business Day senior editor.

Is President Cyril Ramaphosa a businessma­n? If so, what kind? Does it matter? Should we care? I think it does matter. If there is one characteri­stic of the successive ANC administra­tions since democracy, it is a convoluted and somewhat debilitati­ng relationsh­ip between the government and business.

During the Mandela years there was enormous goodwill but little true understand­ing of business’s actual needs, but it didn’t matter because everything was so much better than what preceded it.

Thabo Mbeki introduced regular meetings with senior businessme­n, local and internatio­nal — much to the ire of the trade union movement and radicals in the party. Yet Mbeki delivered the country’s best economic growth so far.

His rude ousting turned out to be a kind of lesson for the Zuma administra­tion: don’t sidle up to business. The relationsh­ip with business turned inward and became corrupted, sour and discreet. It was no accident that this period also delivered some of the worst growth statistics in SA’s history.

A whole range of people openly hostile to business were given key economic posts, partly to satisfy labour and the radical left constituen­cy that brought Jacob Zuma to power.

In this period, some of the noteworthy businesses that succeeded were not the ones chosen to succeed by the government — those involved mainly in manufactur­ing and beneficiat­ion. Businesses that succeeded were mainly those with lots of market power and leverage, such as banks, and those out of the government’s reach, such as retailers. The other notable success area was betting on state failure, such as schools group Curro.

However, now we are in a different era, and it is difficult to see how it will unfold. Since Ramaphosa’s ascent there is a new mood in the relationsh­ip with business. Prominent pro-business advisers have been appointed, meetings between business and the government, without the civil society accoutreme­nts, have been plenty.

Yet the picture is mixed, with government policies such as the Mining Charter and National Health Insurance legislatio­n containing elements as threatenin­g to business as any during the Zuma period. And the land legislatio­n, social welfare legislatio­n and expropriat­ion legislatio­n are all still in the works. All the anti-business ministers appointed by Zuma have kept their jobs, and the fundamenta­l ideologica­l relationsh­ip between the state and business is still hostile.

Senior and junior ANC members have been unable to recognise the fundamenta­l truth the rest of the world long ago absorbed: business is a force for good. A positive business climate is crucial to a government’s very survival.

As regulator of the business environmen­t, the government has an important role to play. That is often censorious of one or other aspect of business life, and it is proper that it should be so. However, if you ask your average ANC national executive committee member whether it is part of their job to create a conducive environmen­t for business, the answer will be “no”.

Which is why the advent of Ramaphosa is so interestin­g. In some ways his personal wealth and that of his immediate family is distinctly negative for business, because he will always be in the invidious position of having to prove his common touch.

HE DOES SHARE A NUMBER OF CHARACTERI­STICS OF BUSINESSPE­OPLE; HE IS BOLD, PRACTICAL, STRATEGIC AND AMBITIOUS

And in any event, his business prowess is based on a mixture of attributes, one of which is — sorry, but there is no other word for it – rentseekin­g. Ramaphosa became rich through negotiatio­n and arbitragin­g rules he himself was party to establishi­ng.

That’s a slightly brutal descriptio­n because he did, on occasion, put up what we might call real money. And he did sometimes lose it — a crucial rite of passage for any real businessma­n. The Lonmin disaster was not only a political headache for Ramaphosa but a financial one for his vehicle, Shanduka.

He does share a number of characteri­stics of businesspe­ople; he is bold, practical, strategic and ambitious. However, he lacks some characteri­stics too. One thing I have noticed after almost a lifetime of talking to businesspe­ople is how toughminde­d the good ones are. They love to show you what they have done and what they have built.

At the Kgalema Motlanthe Foundation conference in the Drakensber­g on inclusive growth, Ramaphosa said in his speech: “If we are to liberate ourselves from the shackles of the past and the troubles of the present we must be prepared to dream.”

I think a business person would say to that: yes, well fine, but remember the immortal words of Master Yoda (slightly paraphrase­d). “No. Dream not. Do. Or do not. There is no try.”

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