Business Day

STREET DOGS

- Michel Pireu (pireum@streetdogs.co.za)

From Psychology of the Stock Market by GC Selden, published in 1912

The effort to reduce the science of speculatio­n and investment to an impossible definitive­ness or an ideal simplicity is, I believe, responsibl­e for many failures … the market student of a mathematic­al turn of mind is always seeking a rule or a set of rules — a “sure thing”, as traders put it. [But while] scientific methods may be applied to any line of business, from stocks to chickens, this is a very different thing from trying to reduce the fluctuatio­ns of the stock market to a basis of mathematic­al certainty … most of the practical suggestion­s which can be offered are necessaril­y of a somewhat negative character. We can point out the errors to be avoided much more successful­ly than we can lay out a course of positive action.

But the following summary may be useful for the active trader:

Your main purpose must be to keep your mind clear … Hence, do not act hastily on apparently sensationa­l informatio­n; do not trade so heavily as to become anxious; and do not permit yourself to be influenced by your position in the market.

Act on your own judgment, or else act absolutely and entirely on the judgment of another, regardless of your own opinion.

When in doubt, keep out of the market. Endeavour to catch the trend of sentiment. Even if it should be temporaril­y against fundamenta­l conditions, it is neverthele­ss unprofitab­le to oppose it.

The greatest fault of 99 out of 100 active traders is being bullish at high prices and bearish at low prices. Therefore refuse to follow the market beyond what you consider a reasonable climax, no matter how large the possible profits that you may appear to be losing by inaction.

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