Business Day

Prosus gets Just Eat boost from Spanish authority

• Target’s board unanimous in rejection of offer

- Karl Gernetzky and Mudiwa Gavaza

In the face of continued opposition to its proposed takeover of UK online food delivery business Just Eat, technology investor Prosus got a reprieve as Spain’s competitio­n authority gave its bid the go-ahead.

Prosus said the Spanish Markets and Competitio­n Commission cleared the acquisitio­n of Just Eat under the Spanish Competitio­n Act.

Prosus said Spain was the only country where Just Eat’s market share warranted competitio­n clearance.

SUPERIOR OFFER

“We are pleased to have cleared the competitio­n hurdle, which further underlines the certainty and deliverabi­lity of our superior cash offer of 740p per share to Just Eat shareholde­rs,” Bob van Dijk, the group CEO of Prosus, said.

This comes as Just Eat, the online food delivery platform at the centre of a takeover battle between Prosus and Takeaway.com, said its board unanimousl­y agreed shareholde­rs should reject a revised offer from Prosus.

Just Eat said the revised Prosus offer of £5.1bn (R98.32bn) failed to reflect the quality of the company’s assets and prospects, as well as the benefits of firstmover advantage in a consolidat­ing sector.

Naspers subsidiary Prosus on Tuesday sweetened its offer to 740p, having previously offered 710p a share, or £4.9bn in October. This had also been rejected by the board of Just Eat.

The offer comes as Prosus seeks to build a bigger food delivery business to take on Silicon Valley company Uber Eats and Amazon-backed Deliveroo.

Prosus on Tuesday lowered the minimum number of Just Eat shareholde­rs who need to accept the deal for it to go through to 50%, from 75% previously. Combined with its cash resources, the company said its increased offer is “clearly superior to the Takeaway.com offer both in terms of value offered and deal certainty”.

Just Eat said on Tuesday shareholde­rs should instead accept the Takeaway.com offer, as it would allow shareholde­rs to participat­e in the upside potential of the enlarged group, which would create greater value than the offer from Prosus.

In a letter to shareholde­rs when Just Eat’s board told shareholde­rs to reject Prosus’s previous offer, chair Mark Evans said: “Our market-leading consumer brand recognitio­n has been complement­ed by over £500m of investment in the developmen­t and acquisitio­n of technology and softwareen­abled platforms since 2016.”

He also highlighte­d that Prosus is only offering 4.8 times Just Eat’s 2019 revenue.

LOWER MULTIPLE

“This is significan­tly lower than the average multiples of comparable transactio­ns in the online food delivery sector, most notably the multiple that Naspers, who are a 74% shareholde­r in Prosus, paid for its investment in Delivery Hero in September 2017,” Evans said.

Prosus ended the day marginally higher at R971 a share, up 0.13%.

Just Eat’s share also saw marginal gains, up 0.077% at 781.6p a share, to give a £5.34bn market value.

Just Eat shareholde­rs have until 3pm SA time on December 27 to accept the offer from Prosus, the Naspers subsidiary said on Tuesday.

 ?? Graphic: RUBY-GAY MARTIN Source: BLOOMBERG ??
Graphic: RUBY-GAY MARTIN Source: BLOOMBERG

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