Business Day

UK lawsuit calls for Apple to pay app store users for ‘overchargi­ng’

- Ellen Milligan

Apple is facing a London lawsuit over claims it overcharge­d nearly 20-million UK customers for App Store purchases in yet another legal headache for the tech giant fighting lawsuits across the world.

Apple’s 30% fee is “excessive” and “unlawful”, the claimants said in a media release on Tuesday. The claim, filed at London’s Competitio­n Appeal Tribunal on Monday, calls for the US firm to compensate UK iPhone and iPad users for years of alleged overchargi­ng. They estimate that Apple could face paying out in excess of £1.5bn.

“Apple is abusing its dominance in the app store market, which in turn affects UK consumers,” said Rachael Kent, the lead claimant in the case and a professor at King’s College London. She teaches the ways in which consumers interact and depend on digital platforms.

The suit, described by Apple as meritless, was filed a week into a US trial over Epic Games’s claims that Apple is running its marketplac­e like a monopoly, cheating developers and consumers. The separate UK claim is focused on the alleged harm caused to customers rather than to developers.

This year Apple lowered its

App Store fee to 15% from 30% for developers who produce as much as $1m in annual revenue from their apps and those who are new to the store.

The legal challenges come as Apple faces a backlash — with billions of dollars in revenue on the line — from global regulators and some developers who say its fees and other policies are unjust and self-serving.

Last month, the European Commission sent a statement of objections to the firm, laying out how it thinks Apple abused its power as the “gatekeeper” for music-streaming apps on its store.

“We believe this lawsuit is meritless and welcome the opportunit­y to discuss with the court our unwavering commitment to consumers and the many benefits the App Store has delivered to the UK’s innovation economy,” Apple said.

“The commission charged by the App Store is very much in the mainstream of those charged by all other digital marketplac­es,” Apple said.

“In fact, 84% of apps on the App Store are free and developers pay Apple nothing. And for the vast majority of developers who do pay Apple a commission because they are selling a digital good or service, they are eligible for a commission rate of 15%.”

The suit alleges that Apple deliberate­ly shuts out potential competitio­n and forces ordinary users to use its own payment processing system, generating unlawfully excessive levels of profit for the company.

The claimants say any UK user of an iPhone or iPad who purchased paid apps or subscripti­ons or made other in-app purchases since October 2015 is entitled to compensati­on.

“This is the behaviour of a monopolist and is unacceptab­le,” Kent said. “Ordinary people’s use of apps is growing all the time, and the last year in particular has increased our dependence on this technology.”

 ?? /Reuters ?? Backlash: Apple could face paying out more than £1.5bn to UK users if a competitio­n body finds it abused its dominance.
/Reuters Backlash: Apple could face paying out more than £1.5bn to UK users if a competitio­n body finds it abused its dominance.

Newspapers in English

Newspapers from South Africa