Business Day

SA needs to dig deep to revive its flair for entreprene­urship

- Siyabonga Magadla Magadla is founder of Native Wear and various other ventures.

Team SA, led by finance minister Enoch Godongwana, was in Davos, Switzerlan­d,’last This year s visit week took for place the annual World Economic Forum, which seeks to improve the world by engaging business, political, academic and other leaders to shape global, regional and industry agendas. against a backdrop of SA’s relentless poor GDP growth, recording figures of -5.96% in 2020, 4.7% in 2021, 1.91% in 2022 and 0.93% in 2023. The country also has a staggering unemployme­nt rate of 31.9%, with an enormous 7.8-million people out of work, arguably the worst in the world.

To add salt to the wound, the medium-term budget policy statement forecast that the economy will grow at an average rate of just 1.4% from 2024 to 2026, barely high enough to move the needle on unemployme­nt. The World Bank’s Global Economic Prospects report forecasts average Sub-Saharan Africa economic growth of 3.8% in 2024, with SA at just 1.3% in 2024 and 1.5% in 2025.

Entreprene­urship has long been identified as an instrument to drive inclusive economic growth and job creation, with the National Developmen­t Plan highlighti­ng the need to increase exports, invest in infrastruc­ture and reduce the regulatory burden on small businesses. The UN sustainabl­e developmen­t goals also seek to encourage the growth of small, mediumsize­d and micro-enterprise­s (SMMEs) to promote sustainabl­e growth, full and productive employment and decent work for all.

It is common cause that entreprene­urs boost economic growth by introducin­g innovative ideas, technologi­es, products and services. They promote competitio­n, resulting in new and improved products and services. Entreprene­urs also provide new job opportunit­ies in the short and long term, and are more likely to employ economical­ly marginalis­ed individual­s such as the youth and women.

Despite committing to an ambitious target of 90% of job opportunit­ies coming from small businesses by 2030, SA continues to fail dismally in living up to its entreprene­urship potential. The government has chosen to lean more towards talking the talk than walking that talk. The National Small Business Act has done little to cultivate a conducive business environmen­t and culture of entreprene­urship.

The Global Entreprene­urship Monitor (GEM) report on SA, “Fostering entreprene­urial ecosystem vitality”, states that while there are positive signals in increased earlystage entreprene­urial activity among women and young people, SA’s environmen­t for entreprene­urship is rated lower than the global averages. SA ranks 45 out of 50 countries in the GEM national context index, a measure of the favourabil­ity of the environmen­t for entreprene­urship and new business creation.

The report also identified mixed signals about the confidence of entreprene­urs, fear of failure and the adoption of digital technology, a sentiment echoed by the 2022/23 GEM report “Adapting to a ‘New Normal’”. Based on interviews with more than 175,000 individual­s and experts from 51 economies, the report tracks the percentage of adults who are starting or running a new business, referred to as total early-stage entreprene­urial activity.

One of the problems we have in SA is that we tend to frown on failure. Of course, failure is real and should not be taken lightly, but while it can be discouragi­ng it also provides lessons and experience­s that could lead to ultimate success.

With the right tools and support failure can be mitigated, and even avoided. Some of the most successful entreprene­urs today have gone through stages of failure. Silicon Valley’s culture of “embracing failure” aligns with research and learning from setbacks.

To its credit, SA is no stranger to entreprene­urship flair. It boasts a list of towering business pioneers across racial and gender divides. There are certainly lessons to be drawn from their courage and pioneering spirit.

That said, we need to urgently deal with both the “hard” and the “soft” issues that hobble entreprene­urship. On the hard side is a lessthan-optimal regulatory and policy environmen­t, poor energy and logistics infrastruc­ture, and badly co-ordinated government support programmes. We also need to improve access to finance and markets, and focus on entreprene­urship education in schools.

On the soft side are the need to emphasise the payment of service providers on time, to appoint people with business experience to key decision-making roles, and promote local brands and locally made products. If we do not get these right our entreprene­urship developmen­t agenda will sadly continue to misfire.

On the internatio­nal front, some fundamenta­l lessons can be drawn from Davos by leaders. After all, Switzerlan­d is rated number eight in the world in terms of entreprene­urial activity.

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