Business Day

JPMorgan Chase to begin aggressive branch expansion

- Nupur Anand

JPMorgan Chase said on Tuesday it is embarking on one of its most aggressive bank branch expansions in recent years, with plans to add more than 500 new US locations by 2027 to broaden its footprint in areas where it is underrepre­sented.

The multibilli­on-dollar investment will see it open new branches in places including Boston, Charlotte, the area surroundin­g Washington DC, Minneapoli­s and Philadelph­ia, the bank said.

It did not specify the exact amount of the investment.

JPMorgan’s aggressive expansion strategy comes as some other lenders have been shrinking their presence. The number of active branches in the US totalled 77,690 after 123 closures and 80 openings in the month of October, according to S&P Global Market Intelligen­ce.

JPMorgan had the largest network at the end of 2023 with 4,897 branches. Rival Bank of America, which has also been adding branches, had 3,845 at the end of December.

Buoyed by resilient consumers while bringing in more income from clients’ interest payments as the Federal Reserve raised borrowing costs, JPMorgan made a record annual profit in 2023.

IN THE PAST FIVE YEARS THE BANK HAS ADDED 650 NEW BRANCHES, LAKE SAID DURING ITS INVESTOR DAY PRESENTATI­ON

The bank’s new branches will typically have a consultati­ve area for customers to have a private conversati­on and will not use the teller line as the main focal point, Chase Consumer Banking CEO Jennifer Roberts said.

“Our branch network is one of the key reasons that customers open accounts with us and it has helped us attract deposits,” Roberts said.

“We really view our branches as a storefront for the entire company and it is an anchor for us to expand our relationsh­ip with customers as we aim to be their primary financial partner.”

Marianne Lake, JPMorgan’s CEO of consumer and community banking, said at an investor conference in December that the bank is continuing to invest in its branch network and had a less than 5% branch share in 17 of the top 50 markets where it is trying to expand.

In the past five years the bank has added 650 new branches, Lake said during its investor day presentati­on last May.

The lender also plans to renovate nearly 1,700 of its other existing branches in the US and will be hiring 3,500 more employees for its branch network. The bank had 309,926 employees worldwide at the end of December, higher than any of its peers.

FIRST REPUBLIC

JPMorgan plans to close an additional 30 branches out of the nearly 60 that it acquired during the First Republic Bank takeover in 2023, Roberts said.

First Republic had 84 branches in eight states, and soon after the acquisitio­n JPMorgan announced it would shut about 21 of those.

The lender is also working to overhaul more than 20 of the First Republic locations into JPMorgan branches that will be distinct in branding and design compared with its Chase branches and aimed at its affluent clients, the bank said.

First Republic was the largest US lender to fail since 2008. JPMorgan has said that its integratio­n is on track.

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