Business Day

Daimler Truck appoints first female head in SA

The South African takes over from German-born Michael Dietz, writes

- Denis Droppa

Daimler Truck Southern Africa (DTSA) has appointed Maretha Gerber as its new president and CEO, effective from April 1. The first woman appointed in this role, Gerber takes over from Michael Dietz, who takes on a new challenge as president and CEO of Regional Centre Middle East and Africa. Dietz has been with the Daimler company since 1990 and joined DTSA in January 2020 in his current role.

“We are delighted to welcome Maretha Gerber as the new president and group CEO for DTSA and the second female on the Daimler Truck Overseas excom team,” said Andreas von Wallfeld, head of Daimler Truck Overseas.

“With her vast experience and excellent client rapport, we cannot think of anyone better for this position. Likewise, with his extensive knowledge and broad experience, we are pleased to have won Michael for the Regional Centre Middle East and Africa. We wish both Maretha and Michael all the best.”

Gerber is South African and has more than 20 years’ experience within the Daimler organisati­on, including previously DaimlerChr­ysler and Mercedes-Benz SA. She held various management roles across sales, marketing and dealer network in these companies before moving to a dealer principal role in the Mercedes-Benz dealer network.

In 2018 she became head of Mercedes-Benz Trucks and later vice-president of sales and marketing for Mercedes-Benz Trucks and Fuso Trucks, the position she currently holds.

“I am excited to work with the experience­d leadership team and talented employees at DTSA and to lead the group of companies to new heights,” says Gerber.

This included an e-mobility strategy, and the company intends to launch electrifie­d trucks in SA later this year.

DTSA’s brands include Mercedes-Benz Trucks, MercedesBe­nz Buses and Fuso Trucks which are all assembled in East London, in addition to offering parts and services for Freightlin­er and Western Star Trucks. The company’s Southern African footprint includes SA, Namibia, Lesotho, Botswana, Eswatini, Malawi, Mozambique, Zimbabwe and Zambia.

In May 2022, in the East London plant’s 60th anniversar­y year, the truck and bus entity changed its trading name to DTSA after Daimler Truck AG was spun off from MercedesBe­nz Group internatio­nally.

In 2023 Mercedes-Benz Trucks claimed SA’s market leader position for heavy commercial vehicles.

 ?? ?? Gerber takes over from Michael Dietz on April 1.
Gerber takes over from Michael Dietz on April 1.

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