Get your sun­glasses game on fleek

Lux­u­ri­ous fin­ishes and edgy shapes de­fine the mo­ment, writes Tho­bile Maz­ibuko

Cape Argus - - FRONT PAGE -

SAFILO Group re­cently launched shades of the sea­son at The Palazzo in Monte Casino. Safilo Group is the fully in­te­grated Ital­ian eyewear cre­ator and world­wide dis­trib­u­tor of qual­ity and trust, and a leader in the pre­mium sec­tor for sun­glasses, op­ti­cal frames and sports eyewear.

It boasts one of the most ex­ten­sive pri­vate in­ven­to­ries of eyewear with a pre­cious her­itage of more than a hun­dred years of glasses.

The group trans­lates ex­tra­or­di­nary de­signs into ex­cel­lence when it comes to their col­lec­tions.

With Au­gust as a big month for sun­glasses in South Africa be­cause that’s when most eyewear col­lec­tions are un­veiled, Safilo Group also re­leased their hot sea­son eyewear.

“It gives me great plea­sure to share with you col­lec­tions that are rare and unique. South Africa is on the map as a sun­glasses hot spot,” said Taryn Louch, speak­ing on be­half of Safilo at the launch.

“This launch is an in­ti­mate af­fair, but one which we love to share with the rest of the world.

“From one of the great­est italians and for the first time in South Africa, Safilo Group presents Elide Saab FW 2017/2018 eyewear col­lec­tion.” This ex­clu­sive col­lec­tion, which cel­e­brates fem­i­nin­ity, is al­ready an ad­mired sun­glasses line that meets

the re­quire­ments of Hol­ly­wood stars such as Ju­lia Roberts, Jes­sica Chas­tain and Naomi Watts. The de­signs are so­phis­ti­cated, in styles that per­fectly com­ple­ment the pre­cious met­als from which the sun­glasses are crafted. They have gold plated metal and pre­cious crys­tals that are care­fully em­bel­lished. Fea­tur­ing stylised tips in a shape of cutout leaves, these cre­ations have high-end feel that is soft and sub­tle, all in un­con­ven­tional shapes that are sought-af­ter this sea­son. This col­lec­tion is only avail­able from a se­lected net­work of bou­tiques world­wide. As in Dubai, only 10 bou­tiques in South Africa have this col­lec­tion, na­tion­wide.


SHADY LADIES: Brid­get Masinga, Lira and Penny Le­byane wear Safilo sun­glasses.

Pic­ture: Itumeleng English

JET SET: Elie Saab’s new col­lec­tion.

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