Cape Argus

H&M to stock local designer

- AFRICAN NEWS AGENCY

THE Southern African Clothing and Textile Workers’ Union (Sactwu) has welcomed the announceme­nt yesterday by Swedish global retailer H&M that it will be collaborat­ing with South African designer Palesa Mokubung and her label Mantsho.

H&M announced its first African collaborat­ion with Mokubung’s label, which was establishe­d in 2004 and has since graced numerous runways in Greece, India, the US, Jamaica, Nigeria, Botswana and Senegal.

Until now, none of the products sold in H&M’s 23 local stores has been made in South Africa.

Sactwu said it was a long-standing supporter of Mokubung’s work, citing how the Mantsho label was featured as far back as at its 2008 Fashion Festival held in the cutting room of the Levi Strauss SA factory in Cape Town.

General-secretary Andre Kriel said the union and its clothing, textile, footwear and leather (CTFL) members were looking forward to seeing South African products in H&M’s stores.

“As foreign retailers, like H&M, Zara and Cotton On, have grown their South African footprint, they have increasing­ly taken market share away from domestic retailers.

“This has caused a ripple effect in which local factories supplying those domestic retailers are losing orders, and job losses and factory closures are the result,” Kriel said.

“Sactwu congratula­tes H&M on moving forward with this local sourcing project. The union views this collaborat­ion with Mokubung as the first part of a much deeper collaborat­ion.

“From Sactwu’s side, the union has helped to ensure that compliant producers make the Mantsho products.”

Mantsho will be available in all South African stores, exclusive flagship stores in the US, the UK, France, Spain, Portugal, Netherland­s, Belgium, Mexico, Chile and Israel, as well as all H&M online markets from August 15.

Kriel said H&M’s local sourcing project represente­d the power of constructi­ve social dialogue and the promise such dialogue holds to re-shape some of the harmful components of global trade.

“We look forward to a positive outcome and growing relationsh­ip with H&M in which their local sourcing footprint is deepened substantia­lly, where their contributi­on to employment creation in local CTFL factories is expanded significan­tly, and where their global reach can be used to showcase South African design and quality, manufactur­ed under decent work conditions,” Kriel said. | African News Agency (ANA)

 ?? RAGE PR AGENCY ?? A MODEL poses in one of Palesa Mokubung’s Mantsho designs. Mokubung has partnered with H&M to become its first African designer to have her fashion apparel at the retailer’s stores worldwide. |
RAGE PR AGENCY A MODEL poses in one of Palesa Mokubung’s Mantsho designs. Mokubung has partnered with H&M to become its first African designer to have her fashion apparel at the retailer’s stores worldwide. |

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