Cape Argus

WITH SUNDESH MAHES

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This week, we will be looking at how sporting brands are helping the environmen­t. Due to global warming, we have seen major climate change and pollution in our oceans which has killed millions of species, but there are major sporting brands that are trying to make a difference by using recycled materials to produce their performanc­e wear. We will be looking at the brands that are taking a stance to become more ethical and sustainabl­e - Adidas, Nike, Reebok and Puma.

Adidas has been a trendsette­r by teaming up with Parley for the oceans since 2015. Adidas uses plastic found in the ocean to form the upper parts of shoes and clothing like jerseys. Each item in the Parley collection is made from at least 75% intercepte­d marine trash. And they still meet the same performanc­e and comfort standards. As for Nike, the superpower shoe brand that was once known for sweatshops and unethical factories, is attempting to change its image by using more sustainabl­e material in their products and is using up to 50% recycled materials in its clothing and 25% in its shoes, but it is aiming to be fully environmen­tally friendly by 2025.

Puma has recently launched a recycled material line and Reebok has been using a blended approach.

We will be looking deeper into the product and brands. For the full review, visit www.iol.co.za/sportbody. Like our Facebook page: Sport Drips SA and check out some of the videos.

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