EXHIBITION EVENTS JULY 5 - 18

EXHIBITIONS are one of the best face-to-face marketing tools for businesses and they impact the countries and cities they operate in positively. A study by Grant Thornton on the economic impact of exhibitions in South Africa, conducted in 2015, showed that exhibitions greatly impacted tourism in the country.

Financial contributions were in excess of R23 billion through the 1 million visitors attracted into the country and this accounted for a third of the industry’s total contribution to the gross domestic product. Tourism from exhibitions also helped sustain an estimated 47 000 jobs.

July 11-13: Africa Showcase: South Africa, Johannesburg, Durban, Cape Town. Organised by On Show Solutions. Africa Showcase South Africa is building on a successful 2016 roadshow. Exhibitors from Kenya, Tanzania, Botswana, Zimbabwe, Namibia and South Africa used this platform to target the outbound market in the top three SA cities www.onshowsolutions.co.za/africa-showcase/

July 12-13: Eduweek, Gallagher Convention Centre, Johannesburg. Organised by Spintelligent. Africa’s largest education event will focus on global sustainability goals and how SA’s National Development Plan can provide a path to democratised education, transformation and advancement of learners and teachers. www. educationweek.co.za/

* This calendar is provided by the Association of African Exhibition Organisers (AAXO). For more info and upcoming events visit www.aaxo.co.za