Cape Times

Hype in Bitcoin is putting pressure on less sophistica­ted investors

- Tim Allemann Tim Allemann, CMO, Fedgroup

TO PARAPHRASE the old joke, “How do you know that someone owns Bitcoin? They tell you.” Cryptocurr­encies have become a status symbol in many social circles, despite warnings from leading economists about the risks associated with these “investment­s”.

While the potential for losing all your money poses the biggest short-term danger, there is an equally damaging long-term effect that has largely gone unchalleng­ed.

It is clear from the hype that cryptocurr­encies have created a massive gap between reality and expectatio­ns, particular­ly in the minds of young or less sophistica­ted investors.

This has the potential to wreak havoc on their long-term approach to saving and investment.

Appalling culture

South Africa is known for its appalling savings culture, with the SA Reserve Bank reporting that household savings rates have declined over the past 16 years, reaching a low of – 2.7 percent in 2013 (currently 0.2 percent).

In such an environmen­t, quick fixes from volatile instrument­s are an extremely short-sighted way to approach long-term savings vehicles.

In order for South Africa to prosper, it needs a burgeoning middle class with a lower reliance on the state.

This can only happen if a strong savings culture is nurtured.

A necessary requiremen­t is a new generation of consumer with higher financial literacy and an understand­ing of basic concepts, such as compound interest and the value of long-term investing.

Cryptocurr­encies have the exact opposite effect. When younger consumers decide to “throw some money at Bitcoin” rather than invest for the long term, they do so with unrealisti­c expectatio­ns of stellar investment returns.

This for ever turns these consumers away from the more realistic returns of lower risk financial services products.

It is incredibly frustratin­g to see many of the social media comments in response to one of our low-risk investment­s that delivers capital security along with a generous fixed interest rate.

These comments are almost exclusivel­y from a less financiall­y literate, Millennial base.

To quote: “It’s pathetic, less than 2 percent per month… come guys… go and buy Bitcoins… and you will make money.”

“No, to me, I earn sometimes between 5 percent to 25 percent per month on my crypto investment­s.”

Financial literacy

“Times have changed. I invested R3 000 on binary and I get minimum R3 000 a day, which makes your annual return a serious rip-off.”

To any astute investor these types of products are far from a “rip-off ”, but rather form an integral part of a well-diversifie­d investment portfolio.

However, low levels of financial literacy are a perennial problem in South Africa.

The problem is exacerbate­d when intertwine­d within a broad and popular social Zeitgeist that creates unrealisti­c expectatio­ns for investors.

This does not bode well for our longterm savings culture, and responsibl­e financial services providers should continue to inculcate more prudent savings practices into the minds of younger South Africans.

Cryptocurr­encies have created a massive gap between reality and expectatio­ns in the minds of young and less sophistica­ted investors.

 ?? PHOTO: AP ?? A neon sign hangs in the window of a store in Hillsboro, Oregon, showing it accepts Bitcoin as payment. More young investors are turning to cryptocurr­encies.
PHOTO: AP A neon sign hangs in the window of a store in Hillsboro, Oregon, showing it accepts Bitcoin as payment. More young investors are turning to cryptocurr­encies.

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