Cape Times

Financial planning profession aims to transform at speed

- Godfrey Nti Godfrey Nti is chief executive of the Financial Planning Institute of Southern Africa.

TRANSFORMA­TION is a word that often sparks lively discussion­s in South Africa. Since the advent of democracy in 1994, many organisati­ons have been grappling with implementi­ng transforma­tion policies to diversify their workplaces to reflect our country’s population demographi­cs.

The impact of these policies on our economy has been somewhat mixed, with some organisati­ons successful­ly transformi­ng their workplaces and boardrooms while others have come up short.

But transforma­tion has evolved since its early days in the mid-1990s, where there was a disproport­ionate emphasis on bringing the previously disadvanta­ged individual­s (PDIs) into the mainstream economy through selling them equity stakes in establishe­d, white-owned companies.

Since this early foray into transforma­tion or black economic empowermen­t (BEE), the policy has progressed beyond just selling equity stakes to previously disadvanta­ged investors. It has added more strings to its bow and now encompasse­s a whole range of elements that include skills developmen­t, socio-economic developmen­t, management control, and enterprise and supplier developmen­t (ESD).

Many experts agree that transforma­tion in its current form is designed to deepen and accelerate economic participat­ion by the PDIs.

Other industries like the financial services and mobile telecoms sectors have taken transforma­tion even further by finding innovative ways of delivering their services and products to the working poor and low income-earners at affordable prices.

Transforma­tion policies have dramatical­ly improved access by the majority of South Africans to products and services that were previously consumed by high income-earners.

Taking into account all the lessons that have been learnt over the past 24 years, the Financial Planning Institute has developed the Diversity and Inclusion (D&I) Strategic Plan, which is aimed at fast-tracking transforma­tion in the profession.

Inclusion There is currently a big push, under the leadership of FPI, to “diversify” the racial and gender compositio­n of the financial planning profession by bringing new players and PDIs into the fold, as well as ensuring “inclusion” – companies and practices develop and operationa­lise philosophi­es, policies, practices and procedures that ensure equitable access to opportunit­ies and resources to support all individual­s in contributi­ng to an organisati­on’s success.

Currently, the average profile of an FPI member is a middle-aged, white male, with blacks making up 16 percent of the membership and females 38 percent. The aim of the D&I strategy is aggressive­ly to recruit PDIs to join the profession, thereby helping to boost the number of black and female profession­al financial planners.

The strategy will go beyond just transformi­ng the racial and gender make-up of the financial planning profession. It will also seek to broaden access to profession­al financial planning and advisory services by ordinary South Africans.

This could be achieved through offering financial planning advice to workers as an employee benefit alongside other perks like medical aids, car allowances and pension/ provident funds. Not only will such a move help companies retain key employees, it will also contribute to improving the financial health of their workforces.

No strategy works without an institutio­n or a dedicated promoter that drives it from the top. Mindful of this, the Institute is setting up a D&I advisory committee made up of financial services industry stakeholde­rs who will oversee the implementa­tion of the D&I strategy and drive diversity and inclusion in the financial planning profession.

The committee will also identify opportunit­ies to incorporat­e the D&I initiative­s into FPI’s learning programmes and support efforts to establish an FPI Education and Training Fund, which will finance the training of aspiring financial planners.

We will leave no stone unturned nor rest until we achieve meaningful transforma­tion in our profession.

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