Tencent wants to list in the US

CHINESE internet giant Tencent Holdings was planning to spin off its online music entertainment business and list its shares in the US through a public offering, the company said in a filing to the Hong Kong stock exchange yesterday.

Tencent, China’s largest social media and gaming company, said that the terms of the proposal, including size, price and range, had not yet been finalised.

Tencent Music Entertainment Group had picked banks to advise on a planned initial public offering in the US that could raise at least $1 billion (R13.44bn), sources with knowledge of the matter said in May.

The announcement follows a similar move by Tencent last year in Hong Kong with its online reading business, China Literature. Its music platforms – QQ Music, KuGou and Kuwo – are becoming important vehicles for pop stars such as Katy Perry and Rihanna to reach a Chinese audience, alongside homegrown artists such as Jason Zhang and Joker Xue.

Tencent has the advantage of a fully developed entertainment and content empire that encompasses the ubiquitous WeChat messaging app, games, video-streaming, a karaoke app and content-licensing deals with more than 200 international and domestic record companies.

But like perennial rivals Alibaba Group Holding, Baidu and Netease, Tencent has to contend with the rampant piracy that’s eroding the industry’s profits.

It also counts Spotify as an investor and partner.

While the companies don’t compete in China, they come up against each other in regions such as Southeast Asia as both look for growth. – Bloomberg