PORSCHE AND AUDI JOIN ELEC­TRIC FORCES

Driven - - Ev News - Im­age © PORSCHE AG

Porsche and Audi launched a joint elec­tric of­fen­sive in 2017, and are now deep­en­ing their part­ner­ship to de­velop a pi­o­neer­ing ar­chi­tec­ture called the Pre­mium Plat­form Elec­tric (PPE). Project fa­cil­i­ties have been es­tab­lished in In­gol­stadt and Weis­sach for the joint un­der­tak­ing, which will re­sult in three model fam­i­lies. Audi is lead­ing two of the three planned ve­hi­cle projects, each of which in­cludes mod­els from both com­pa­nies, while Porsche leads the re­main­ing project. About 550 Audi de­vel­op­ers and 300 from Porsche are cur­rently work­ing on the project, with more be­ing as­signed on an on­go­ing ba­sis. Each de­vel­oper spends two days a week in at­ten­dance at the part­ner com­pany’s site.

Audi and Porsche are plan­ning for the first mod­els based on the PPE to ap­pear in late 2021. Be­fore that, the Audi e-Tron will make it into pro­duc­tion later this year, and the Porsche Mis­sion E in 2019. The PPE ar­chi­tec­ture is said to be vari­able enough to ac­com­mo­date both SUVs and sedans. to­day, but we be­lieve pre­mium Har­leyDavid­son elec­tric mo­tor­cy­cles will help drive ex­cite­ment and par­tic­i­pa­tion in the sport glob­ally,” he added. “As we ex­pand our EV ca­pa­bil­i­ties and com­mit­ment, we get even more ex­cited about the role elec­tric mo­tor­cy­cles will play in grow­ing our busi­ness.” “If we had to tackle the chal­lenges ahead on our own, the costs would be around 30% higher,” said Oliver Blume, Chair­man of the Ex­ec­u­tive Board of Porsche AG. Ru­pert Stadler, Chair­man of the Board of Man­age­ment of AUDI AG, added: “The PPE is a key piece of the fu­ture for us. Thanks to this col­lab­o­ra­tion, which is un­prece­dented in the au­to­mo­tive in­dus­try, the char­ac­ter­is­tics, zero emis­sions, and prof­itabil­ity all add up to an ideal com­bi­na­tion. So in this case, 1+1 equals 3.” Har­ley-David­son plans to spend $25 mil­lion to $50 mil­lion per year over the next sev­eral years on elec­tric mo­tor­cy­cle tech­nol­ogy, with the goal to at­tract younger buy­ers to cat­a­pult them to the top of the elec­tric mo­tor­cy­cle mar­ket, cur­rently led by up­starts like Zero, En­er­gica, and Light­ning.

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