Financial Mail

UP IN THE AIR

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Online home-sharing platform Airbnb’s growth story has been nothing if not dramatic. From just two bookings in March 2008, the San Francisco start-up today has more than 5-million listings in 81,000 cities around the world.

This growth has not gone unnoticed. The platform has disrupted property markets, pushing up prices for long-term rentals as property owners make accommodat­ion available for short-term lease. As a result, several cities, including New York, Amsterdam, Barcelona, London and Berlin, have moved to restrict Airbnb rentals by setting limits to availabili­ty and requiring registrati­on from hosts.

But a paper by Shirley Nieuwland and

Rianne van Melik, academics at Radboud University in the Netherland­s, questions the effectiven­ess of such regulation. It says regulating Airbnb is difficult because it requires private hosts to be held responsibl­e rather than businesses — something that is hard to police.

Nieuwland and Van Melik say approaches vary from full prohibitio­n to a more laissez-faire approach. Most cities opt for “limitation with restrictio­ns”, which includes limiting the number of short-term rental options available (Barcelona allows for one listing per property owner) or the number of days properties may be rented out (Amsterdam limits rentals to 30 days a year), or only allowing short-term listings on residents’ primary residences (Los Angeles).

The growth of Airbnb in SA has, predictabl­y, elicited calls for tighter regulation. But unlike elsewhere, where calls for regulation seem to stem from disruption of the long-term rental market, in SA the focus seems to be on levelling the competitiv­e playing field.

Not that Airbnb hasn’t affected the property market here. The rental market in Cape Town — which has about 16,700 active Airbnb listings — has in the past nine or 10 months experience­d its first major price correction since 2008, says Re/max Living estate agent Michael Hauser.

“[In that period] rental rates often had to be advertised at 20%-30% below the previous year’s rental amount. This is owing to an oversupply of rental properties currently on the market,” he says.

In part, this is thanks to a number of new developmen­ts in the city. But it’s also because tourists postponed their trips to the Western Cape as a result of the drought, prompting Airbnb hosts to put their flats up for long-term rental.

But it is the tourism sector that has been most vocal about regulation — particular­ly the Tourism Business Council of SA (TBCSA), which represents companies such as the

City Lodge hotel group, Avis, Bidvest Car Rental, Legacy Hotels & Resorts and Tsogo Sun. TBCSA interim CEO Tshifhiwa Tshivhengw­a says the body wants Airbnb to comply with the same regulation­s that apply to hotels, B&BS, guesthouse­s and resorts.

Tshivhengw­a says the government should regulate the platform to ensure compliance with municipal bylaws around short-term rentals, as well as regulation­s around alcohol licences, food safety and taxation. “It is the responsibi­lity of municipali­ties or relevant authoritie­s to ensure that all regulation­s achieve what they are meant to achieve.”

According to Jean-pierre Smith, Cape Town’s mayoral committee member for safety, security & social services, the city’s environmen­tal health bylaw regulates premises that let out more than five beds or three rooms.

“These premises are considered to be accommodat­ion establishm­ents and must comply with the requiremen­ts as listed in the bylaw. However, all persons preparing and selling meals must comply with the requiremen­ts listed in the regulation­s governing general hygiene requiremen­ts for food premises and must apply to the city for a certificat­e of acceptabil­ity to prepare meals on site. A business licence is also required. In this regard, premises will have to satisfy town planning, health and fire safety requiremen­ts,” he says.

However, given that the average Airbnb rental for the city is for 2.1 bedrooms or four guests, according to data website AIRDNA, most Airbnb rentals would seem to fall outside the requiremen­ts of “accommodat­ion establishm­ents”.

Current property rates would also seem to favour Airbnb hosts over traditiona­l service providers. Johan van der Merwe, the finance member on Cape Town’s mayoral committee, says lodges and hotels in the city pay property rates based on their municipal property valuation — charged at R0.013434 against every rand of the property’s value — as well as commercial tariffs applicable to electricit­y, water, sanitation and solid waste.

“Airbnb establishm­ents, if they are zoned as residentia­l — as they would be in the vast majority of cases — would pay residentia­l property rates. Currently this is charged at R0.006717 against every rand of the property’s value. They would also pay applicable electricit­y, water, sanitation and solid waste tariffs, but would most likely pay for services according to one of the city’s residentia­l tariffs rather than one of the city’s commercial tariffs,” says Van der Merwe.

There’s also the issue of tax. Tshwane University of Technology tourism lecturer Unathi Sonwabile Henama believes Airbnb hosts should pay tax in line with SA laws.

“Our legislator­s must work with Airbnb to create legislatio­n that would ensure Airbnb pays tax,” says Henama. “But the legislatio­n must be forward-looking and not seek to destroy Airbnb’s success. Airbnb has lowered the costs of doing tourism entreprene­urship and therefore created jobs.”

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