Cool for cats

Fe­line fash­ion: it’s quite lit­er­ally the cat’s py­ja­mas.

Glamour (South Africa) - - Contents -

This fash­ion trend is lit­er­ally the cat’s py­ja­mas

time spent with a cat is never wasted.” So said early 20th-cen­tury French nov­el­ist, so­ci­ety icon and cat lover Co­lette. More than 60 years af­ter her death, the au­thor would surely be pleased to know that we’re all spend­ing more and more of our time with cats – just check out ev­ery­thing from your In­sta­gram feed to your wardrobe for proof.

Thanks to so­cial me­dia, cats too can be celebri­ties in their own way. Think Grumpy Cat, Maru and Lil Bub (star of her very own doc­u­men­tary, Lil Bub & Friendz). Top cat of all, nat­u­rally, has to be Karl Lager­feld’s beloved Choupette, who boasts two maids and 100 000 In­sta­gram fol­low­ers. Mean­while, Rivers­dale’s Josie and the Pussy­cats – com­plete with cat ears – are this year’s TV se­ries girl crush.

This cat ob­ses­sion is pop­ping up in our wardrobes, too – and it goes be­yond a cer­tain sun­glass shape. Stella Mc­cart­ney, Miu Miu and Dolce & Gab­bana have all been feel­ing fe­line re­cently. Zam­bia, the Ben­gal owned by Ste­fano Gab­bana, is a reg­u­lar on prints de­signed by the brand, and Korky the Cat, from The Dandy comic, is a witty mo­tif on Stella Mc­cart­ney’s au­tumn 2016 col­lec­tion (see the pics on this page and the next).

Char­lotte Olympia’s Kitty flat, mean­while, is a best­seller for the shoe brand. “I wanted to cre­ate my own ver­sion of a men’s smok­ing slip­per, as typ­i­cally worn in the ’40s,” says designer Char­lotte Del­lal. “The idea was to make some­thing typ­i­cally mas­cu­line and tra­di­tional into some­thing more fem­i­nine, del­i­cate and a lit­tle play­ful, like a cat.”

It’s not just fash­ion ei­ther. Ever since US Pres­i­dent Don­ald Trump’s “grab them by the pussy” com­ments were re­vealed, cats have be­come the mas­cot of 2017’s fem­i­nist move­ment. The Women’s Marches in Jan­uary showed a sea of pink hats that came com­plete with kitty ears. These are the work of the Pussy­hat Project, set up by a group of fe­male friends in re­sponse to Don­ald’s now in­fa­mous re­marks. Marchers all over the world down­loaded knit­ting

“I wanted to show that you can be a stylish and fash­ion­able cat lady.” – Maria Joud­ina

in­struc­tions on the project’s web­site (pussy­hat­pro­ to make their hat. “I think it’s so de­light­ful, be­cause it’s sub­ver­sive,” says the project’s co-founder, Krista Suh. Krista es­ti­mates around a mil­lion hats were worn in Jan­uary, and there are over 60 000 posts with the #pussy­hat­pro­ject tag on In­sta­gram.

Maria Joud­ina founded the cat-themed mag­a­zine Puss Puss in 2014. Three years later, and ac­tress Chloë Se­vi­gny, artists Ai Wei­wei and Sue Web­ster, rap­per Tyler The Creator and direc­tor Sofia Cop­pola have ap­peared on its pages. “I wanted to dis­prove the idea of the crazy cat lady,” says Maria. “To show that you can be a stylish and fash­ion­able cat lady.”

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