Mail & Guardian

MBA with African slant equips leaders

The postgradua­te degree has proved its worth and is constantly revised to meet current demands

- Steve Bluen

When it comes to an MBA, the world seems to be divided between those who have, wish they had, or plan to have an MBA, and the sceptics who question its value.

Since Harvard introduced the first MBA programme 108 years ago with a core of 33 students, the degree has grown in stature and popularity to become arguably the most wellknown and talked-about postgradua­te degree in the world.

The MBA, however, has been repeatedly attacked for lacking relevance to modern business, for being too “academic”, too theoretica­l and divorced from real-life business practice and situations. In response to such criticism, many MBA programmes have evolved in an attempt to better suit their local context and the changing global business world. For an individual, from both a time and financial point of view, an MBA is costly. The toll on the personal life of an MBA student, whether full- or part-time, can be enormous, even life-changing.

Given the intensity and rigour of the course, it has proved its value as a springboar­d for millions of people wanting to advance their careers or be well equipped for leadership positions in all sectors.

In a 2012 Prospectiv­e MBA Student Survey Report by the networking company MBA Connect, 77% of respondent­s cited the nonfinanci­al returns of career advancemen­t, either through a promotion or taking on greater responsibi­lity at work, and 90% cited becoming a better and more effective leader. In another survey conducted by the United States-based Graduate Management Admission Council, almost 94% said they would still pursue a graduate management degree if they had to do it all over again.

The challenge for business schools is to ensure that they consistent­ly meet the needs of the aspirant business leaders of the future. To do this, they need to keep pace with the business community, ensuring that, far from being a rarefied place of learning, they engage rigorously with the day’s economic, political and business issues and the movers and shakers. They need to keep pace with the evolving technologi­cal environmen­t and the intensifyi­ng challenges of an economical­ly unpredicta­ble world.

Like many other MBA prog r a mme s , t h e Wi t s B u s i n e s s School’s (WBS) has been redesigned and shaped to better reflect our socioecono­mic context. Africa has some of the most challengin­g and fastestgro­wing economies in the world and what is required is a new generation of skilled managers and business leaders to oversee the developmen­t of these economies appropriat­ely and effectivel­y. The WBS is continuall­y interrogat­ing its function as a leading African academic institutio­n delivering relevant and leadingedg­e content.

As a result, it has introduced two new areas of research into the curriculum this year through two new chairs — African philanthro­py and the Telkom chair in digital business, both of which are a first for the continent.

The WBS has a sound reputation among the local and internatio­nal business and academic communitie­s. The programme has the highest number of graduating MBAs in Africa — more than 6 800 to date. Over the past 48 years, 3 500 MBA alumni have landed leadership positions in South Africa and around the world.

The WBS is accredited by a number of leading internatio­nal organisati­ons, including the Associatio­n of MBAs, and is listed as one of the top 100 best schools for executive education. It is the only African business school to be part of the Partnershi­p in Internatio­nal Management, a student exchange programme for internatio­nal study at more than 63 business schools around the world.

At the beginning of 2016, the WBS experience­d an unpreceden­ted number of admissions across most of its academic programmes, exceeding the target number by a comfortabl­e margin.

The school believes this is down to newly designed curricula, a strong cohort of academics from around the world, most of whom have doctorates and significan­t business experience, and the overall learning experience gained at a school.

Its objective is to graduate leaders that not only have the technical and critical thinking skills needed to do business today, but also have a desire to make a difference.

Being accepted into an MBA course at the WBS requires a fouryear degree or three-year degree with a postgradua­te diploma, at least three years’ post-university work experience, and either an a c c e p t a b l e g r a d u a t e ma n a g e - ment admission score, or suitable score from the school’s admissions test battery. The course attracts mature and resilient students with a strong desire to do something extraordin­ary.

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