Revolution-ary deal for marcusbrewster

SOUTH AFRICA’s most awarded PR fir m, marcusbrewster, has announced a deal with a Johannesburg-based empowerment partner, Media Revolution. The partnership merges marcusbrewster’s 25-year SA-focused PR pedigree with Media Revolution’s 360-degree marketing and media services for clients across sub-Saharan Africa.

Brewster, who assumes the role of chairman emeritus of Media Revolution, says the strategic alliance will unlock new commercial opportunities for both firms and their blue-chip clients.

“Not only does the new partnership transform our agency’s Black Economic Empowerment credentials, but Media Revolution’s full suite of services, including design, web and social media, naturally complements marcusbrewster’s long-standing strategic communication expertise.”

The announcement of the new partnership this month comes in the agency’s 25th anniversary year and follows the announcement of South Africa’s first on-demand PR service, which marcusbrewster launched in August.

“The partnership will benefit both agencies,” says Dharmesh Nagar, strategy director of Media Revolution. “It will allow Media Revolution to tap into Brewster’s 30-plus years of media and industry stakeholder contacts. It will give marcusbrewster clients access to Media Revolution’s extensive sub-Saharan African networks and our full-suite services.” – Staff Reporter