Sowetan

Embedded in world of marketing

Township entreprene­ur moulding his own legacy

- By Sihle Ndebele

Lebogang Mokubela is an entreprene­ur and owner of Lemok Group, a holdings company based in Soshanguve, north of Pretoria. The company consists of three divisions and one subsidiary, namely Lemok Digital Agency, Tatom, EBC Design Studio and Kasivators.

Lemok Digital Agency is a digital marketing agency that focuses on helping Small, Medium and Micro Enterprise­s (SMMEs) define, engage and convert databases into customers using online marketing. Tatom is a printing company that specialise­s in promotiona­l gifting and outdoor branding.

Kasivators is a brand activation­s company that helps brands cut through the nuances of the township market and effectivel­y drive long-term sales.

EBC is a creative and animation design studio firm. Lemok Group owns a 30% stake in EBC. He establishe­d his company in 2015 but has already employed 20 people. He is also giving back the business knowledge he has to the community.

“My company has recently launched the Lemok Elevate Mentorship Programme where I have a group of seven aspiring entreprene­urs from various townships. We meet every second Saturday. I mentor them [in their various business endeavours],” stated the 2016 Standard Bank Young Entreprene­ur of the Year.

Prior to starting Lemok Group, he was a director at another marketing agency based in Fourways. While working there, he realised that the world of marketing was changing, hence his foray to establish a communicat­ions group that focuses in various digital aspects of messaging.

‘‘ I mentor them in their business endeavours

 ?? / ROBERT MABUSELA ?? Lemok Group owner Lebogang Mokubela.
/ ROBERT MABUSELA Lemok Group owner Lebogang Mokubela.

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