Sowetan

South Africans being led up the garden path by politician­s’ false promises

Zimbabwean­s learnt the hard way about short, clear slogans on land grabs shouted by demagogues

- Prince Mashele

On January 9 1928, fiendishly gifted Nazi spin doctor Joseph Goebbels delivered a speech to his comrades, titled “Knowledge and Propaganda”.

Here is the crux of his dirty message: “History proves the greatest world movements have always developed when their leaders knew how to unify their followers under a short, clear theme.”

With that in mind, it is painful to see many South Africans falling prey to Goebbels-type ruses today.

Millions of poor black South Africans have been duped into believing that, once parliament finally amends section 25 of our constituti­on, all shall be well.

People believe this kind of propaganda because, as Goebbels decreed, the EFF has given them a short and clear slogan: “land expropriat­ion without compensati­on”.

There are poor black people who visualise themselves wearing khaki shorts, long socks and big sunhats – standing in the sun as new owners of a farm expropriat­ed from a heavily bearded Afrikaner somewhere.

Such imaginary images are alluring. They are the stuff of the propaganda spread by Zanu-PF in Zimbabwe about the year 2000. After hordes had invaded and taken over farms from whites, it was poor black people who queued for long hours to buy the last bag of potatoes on the empty shelves of their previously full supermarke­ts.

Very soon millions of darkskinne­d Zimbabwean­s fled to South Africa seeking a better life. These are the piteous souls you now see at street corners across SA. They clapped hands when their political demagogues shouted short, clear slogans like “land expropriat­ion without compensati­on”. Now they are suffering in SA.

The most painful thing is that the politician­s who promised heaven and earth after white farmers left are themselves well fed. The only people who suffer are ordinary black Zimbabwean­s.

The other SA political leader who is busy applying Goebbels-type tactics is Cyril Ramaphosa. Millions of hope-thirsty South Africans have swallowed his short and clear slogan: New Dawn.

Hypnotised by the New Dawn, people no longer see reality around them. It is true that most of us are very happy that the spectre of Jacob Zuma is finally confined to Nkandla, but it is equally true that life has become tougher.

GDP growth has declined, which means our economy has shrunk. What matters is not a sweet-sounding investment pledge from China, or some Arab country; the real question is whether the economy is growing or not. Even a mindless buffalo knows the economy is in decline.

We wake up to yet more sad news that Implats will retrench 13 000 workers, and Goldfields 1 000. Where is the New Dawn when workers lose their jobs?

A top secret, now leaked, is that the government is contemplat­ing massive public sector retrenchme­nts – estimated at 30 000. Denials are not accompanie­d by a promise of new jobs.

Another fact, which does not sit well with short and clear slogans, is that the price of petrol has been going up. You now pay more for food at your nearest supermarke­t.

As if to add insult to injury, the New Dawn hiked VAT from 14% to 15%. All this takes more money from our already empty pockets.

Soon innocent people will celebrate another $2-billion (R29-billion) loan from China. It is a dawn of debt.

With the land expropriat­ion brouhaha that has polluted our atmosphere, we must expect more job losses in the agricultur­al sector. Reality finally bites. Remember the saying: “If you forget that you are poor, your conditions will remind you.”

 ?? / ALAN EASON ?? Millions of poor black people have been duped into believing the propaganda fed to them by politician­s, and they will be the ones who suffer most, says the writer.
/ ALAN EASON Millions of poor black people have been duped into believing the propaganda fed to them by politician­s, and they will be the ones who suffer most, says the writer.
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