Sunday Times

Row accentuate­s how shareholde­r activism cuts both ways on the floor

- ANN CROTTY

THE long-running brouhaha at JSE-listed flooring company Accentuate highlights the double-edged sword of shareholde­r activism — for both activists and the company targeted.

This saga began in October 2010 when three former executives of Coronation Capital, part of Coronation Fund Managers, bought 28% of Accentuate then clashed with the company’s management.

The standoff has meant that for the past four years, Accentuate has been unable to pass special resolution­s at its AGMs.

CEO Fred Platt is clearly unhappy with the activists, saying their behaviour “significan­tly aggravated” the effect of difficult trading conditions

This is no exaggerati­on: its share price at 60c is about half what it was last year, and its results for the half-year to December showed pretax profit slumped 51% to R4.4-million.

At Accentuate’s AGM in late December, it seemed there might be a breakthrou­gh.

Letters of representa­tion needed for the activists to vote were declared invalid, and the meeting was adjourned. When it reconvened a few days later, without the activists voting, all resolution­s were passed.

But the activists quickly got an interdict to stop the resolution­s being implemente­d.

The next instalment of the soap opera will kick off in two months when the court will rule on the validity of those letters of representa­tion.

Adolf Potgieter, one of the former Coronation executives leading activists, said they were not looking for a fight in 2010 — just investment opportunit­ies in small companies.

Accentuate, which owns Marley Tiles and FloorWorX, seemed attractive, partly because of government plans to build new infrastruc­ture.

But there were already issues at Accentuate. These included onerous leases with possible related parties, bulky and expensive management structures and a murky deal in which Accentuate bought Centurion Glass & Aluminium for R75-million in 2008, only to sell it within three years for R10-million.

Potgieter said he felt these issues could be resolved quickly. “We bought 28% of the company, and thought that as the largest single shareholde­r we could get board representa­tion. But they turned us down.”

He admitted that Accentuate’s management probably could not handle his request to put four directors on the board.

“We should have gone for just one director. I think we created a fear we were going to break up and asset-strip the company, but we just wanted to sort out

We just wanted to sort out the company

the company,” he said. Potgieter’s group was also concerned about the effectiven­ess of a few of the incumbent directors.

But when his group called a special shareholde­rs’ meeting in 2011 to get their four directors on the board, none got the necessary 50% support. This triggered a cold war.

After that, Potgieter’s activists could block only special resolution­s that require 75% of shareholde­r votes.

This left Accentuate in limbo, unable to get approval to provide financial assistance for its subsidiari­es, to repurchase shares or even approve nonexecuti­ve directors’ pay.

“We’ve said all along the problem can be sorted if they give us a seat on the board,” said Potgieter.

Platt said the activists’ allegation­s were without substance. He was sure they were intent on asset-stripping Accentuate. And he made the point that it was the shareholde­rs — not management — who prevented Potgieter’s nominees from being voted.

He hoped September’s court ruling would sort out the mess.

 ??  ?? IN LIMBO: Fred Platt, CEO of Accentuate flooring company, is banking on a September court ruling to bring share activists into line
IN LIMBO: Fred Platt, CEO of Accentuate flooring company, is banking on a September court ruling to bring share activists into line

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