Sunday Times

She’s got diamonds near the soles of her shoes

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● Gold, silk and hundreds of diamonds: a Dubai-based shoemaker has unveiled what it says is the world’s most expensive pair of shoes — with a whopping $17m (about R240m) price tag.

At a time when some fashion houses around the world are struggling to sell their high-end clothes, Jada Dubai, a design house with a modest social media following, on Wednesday unveiled a pair of gold patent-leather stilettos trimmed with a row of sparkling diamonds.

Each shoe features a crowning jewel: a round, 15-carat flawless D-diamond near the pointed toe.

“Dubai is the city of millionair­es and billionair­es … we see it as a potential market, along with the entire [Gulf] region,” said Hemant Karamchand­ani, CEO of Passion Jewellers, which supplied the jewels.

The one-of-a-kind shoes are a European size 36 (SA 3½) and can be custom-made for the client — after he or she pays the full retail price.

 ?? Picture: AFP ?? The Jada Dubai diamond shoes, worth $17m, on display in Dubai.
Picture: AFP The Jada Dubai diamond shoes, worth $17m, on display in Dubai.

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