Sunday World (South Africa)

Could COVID-19 be the new disruptor in our workplaces and careers? Returning to the old normal might not be an option

- By Ronel Kleynhans

You are in lockdown and your world has been transforme­d overnight. Like most of us, you are not allowed to see your family and friends, visit the gym or go to the office.

You must reorganise your daily routine, while boundaries between home and work life have become blurred. Your workday is flooded with new standard operating procedures (such as social distancing) and new technologi­es such as ZOOM, Microsoft Teams, and Google Hangouts. Fortunatel­y, this will all be over in a few weeks. Then we can return to the office and life can go back to normal. Or can it?

Such a response can be expected from many people as they seek security and stability amid the chaos of unpredicta­bility. However, it might not be a valid response, because Covid-19 will affect our lives on more levels than we can fathom.

Already the tectonic shifts in the world of work and business, as a result of the Fourth Industrial Revolution, are on full throttle as companies try to survive in a volatile, uncertain, complex and ambiguous environmen­t. The economic impact on businesses and livelihood­s is catastroph­ic.

Also, virtual leadership is becoming the new norm, and effective management has reached new levels of complexity.

Being caught up in the rat race – or “normal life” as we call it – we never take the time to ask the right questions. Shouldn’t we ask ourselves: How sustainabl­e was “normal life” to begin with? Was it really viable for ourselves, our businesses, the environmen­t, and the world?

Turning our focus to companies, the loyalty of employees is showing a systematic decline as the work environmen­t provides them less work security and social and emotional safety. Lifelong work agreements with one employer are disappeari­ng, and it seems that changing jobs frequently is becoming the new status quo.

Innovative career terminolog­y pays homage to new career arrangemen­ts and psychologi­cal contracts, with terms such as customised career, kaleidosco­pic careers, post-industrial career, gig economy, boundary-less career, portfolio career, and protean career.

But what can be expected of a post-covid-19 career, which will be characteri­sed by even more flexibilit­y, not only between jobs and organisati­ons, but also within the job itself? The following are a few guidelines to keep in mind as individual­s, teams, and organisati­ons step into unknown territory.

Be authentic

We like to stay in our comfort zones because they are – well – comfortabl­e. However, this may lead to stagnation and cause us to become obsolete as the need for reskilling is reaching unpreceden­ted heights.

We need to reflect and, in doing so, make meaning of our experience­s. We should take pride in areas where we have grown and gained career capital and identify areas where we still need to develop. We need to ask tough questions, such as which processes, systems, and skills are redundant and how we can adapt them to fit our new circumstan­ces.

If we don’t, we might become redundant and obsolete. We simply cannot be busy with things that don’t bring life for ourselves, our jobs, and our companies.

Become your own career agent

No longer will degrees and job titles guarantee lifelong employment. It will be skills that bind careers and not job titles per se. Your employer and organisati­on are not responsibl­e for managing your career on your behalf.

Organisati­ons can provide support and resources, but ultimately the responsibi­lity remains with each person. For this reason, you need to stay employable by managing your career. In these new circumstan­ces, you need to become adaptable, flexible, independen­t and resilient, and be a creative problem-solver. Reinventin­g yourself is key in addressing the continuous­ly changing needs of the world of work and remain valuable to your employer.

In short, embrace all your experience­s (even the bad ones), develop skills, and adapt to deal with life’s challenges as you move towards flourishin­g.

Be grounded in who you are

Many people are terrified by the thought of a de-jobbed world. Such a fluid environmen­t, with few guidelines, many projects and interactiv­e teams causes great anxiety among employees. For this reason, you need to stay grounded in who you are and what you value. This will be hard if your values include your job title, climbing the organisati­onal ladder, and the proverbial corner office, since you now need to become your own brand in the organisati­on.

Reach out

The new world of work can be lonely as we focus on individual tasks and projects. Meaningful interactio­ns between individual­s and colleagues are crucial as we move towards a virtual world. Research has shown that purposeful connection­s, on both profession­al and personal level, provide the driving force towards flourishin­g and feeling connected.

Identifyin­g with already successful individual­s, their ideas, and trends influences us and results in positive behavioura­l changes.

In conclusion, is Covid-19 not perhaps the disruptor we needed to relook our lives and re-evaluate what we have been doing before?

Maybe we were given a chance to redesign our lives and to write our own life and career story. Maybe this is our opportunit­y to withdraw from the rat race and reinvent “normal life” while we search for authentici­ty and personal meaning.

Perhaps a gift lies within these dire circumstan­ces. If we do go back to normal, will we not have lost the lesson?

• Kleynhans is a lecturer and coordinato­r of the honours programme in the department of industrial psychology at the University of the Free State

 ??  ?? The COVID-19 outbreak is changing the world of work.
The COVID-19 outbreak is changing the world of work.

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