Subaru’s EyeSight to be launched in SA

Subaru EyeSight, the award-winning driver assist technology developed over the past 20 years by Subaru engineers, will be introduced to South African consumers in July 2017, when the all-new Subaru XV breaks cover.

As the meaning of the word suggests, ‘eyesight’ refers to one’s field of vision and visual awareness. In the same way, Subaru’s EyeSight is a cutting-edge driver-assist technology that monitors the road ahead, recognizing potentially dangerous driving situations and assisting the driver to reduce the occurrence or completely avoid forward collisions.

Safety is a key part of Subaru’s Global 2020 Vision within which there are four main components: Primary Safety, Active Safety, Passive Safety and Pre-Collision Safety. Subaru EyeSight is a technology that forms part of the Pre-Collision Safety pillar and aims to reduce the occurrence of accidents or damage by offering systems that alert the driver to potential hazards and that help avoid or mitigate forward collisions by taking control of the vehicle where necessary.

EyeSight has been designed and improved over the past two decades and now in its fourth generation, is one of the most acclaimed driver-assist technologies of its kind, presently available in a handful of markets around the world, namely the USA, Australia, the UK and Japan.

Initially available as standard on the XV premium models, the recently launched single Impreza model will also have the EyeSight technology available from October. Other Subaru models will be available with EyeSight as they are updated.