The Citizen (Gauteng)

Prince’s heirs sing his copyright tune

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Prince, pictured, was notorious for enforcing copyright on his songs and now his heirs have made sure his litigiousn­ess extends beyond the grave, demanding the removal from social media of a video of a Purple Rain singalong tribute.

A photojourn­alist for the Star Tribune, the daily newspaper in Prince’s hometown of Minneapoli­s, posted on Twitter a video of a street crowd spontaneou­sly singing the Purple One’s celebrated ballad on the day of his death in 2016. The video, which was retweeted more than 13 500 times, recently vanished.

The photograph­er, Aaron Lavinsky, said Universal Music Publishing Group, which holds rights to Prince’s songs, had ordered it removed. The publisher, he said, was acting under the Digital Millennium Copyright Act, which allows copyright holders to issue takedown notices for online material.

“DCMA takedowns are an important tool for artists who need to protect their intellectu­al property online, but a major corporatio­n abusing the system to remove a news video shot by a newspaper photograph­er is inappropri­ate,” Lavinsky tweeted.

Representa­tives for Universal did not immediatel­y return a request asking for comment.

Prince vigorously took aim at online postings during his life, with his team demanding that fans take down footage of live performanc­es and their own covers of his songs.

Most famously, Universal in 2007 demanded that a mother, Stephanie Lenz, remove a half-minute video from YouTube of her toddler son dancing to Prince’s Let’s Go Crazy.

The case went to the US Court of Appeals, which did not fully back Lenz, but said copyright holders needed to consider fair use, meaning the right to use material for social commentary and criticism. –

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