The Citizen (Gauteng)

SABC blow to rugby

SA RUGBY: WORLD CUP HAS BEEN BROADCAST SINCE 1995

- Ken Borland – news@citizen.co.za

The Rugby World Cup has the power to unite the nation, SA Rugby says as it slams the public broadcaste­r’s decision to not show a single Springbok match.

‘Extremely frustratin­g as it has the power to unite the nation.’

SA Rugby yesterday expressed its disappoint­ment and frustratio­n that millions of South Africans will not be able to watch the Springboks in action at the World Cup due to the SABC’s decision not to broadcast an event which lifted the spirits of the country in 1995 and 2007.

Those were the years the Springboks won the most prestigiou­s trophy in rugby, with the 1995 triumph on home soil featuring the participat­ion of former president Nelson Mandela – then cited as a major boost to race relations in the fledgling democracy.

The current Bok team is captained for the first time by a black – the hugely popular Siya Kolisi – and are rated as one of the strongest contenders when the tournament kicks off on Friday.

South Africa, who are coached by former captain Rassie Erasmus, open their campaign by playing defending champions New Zealand on Saturday in what will be one of the most important games of the tournament.

“We are looking forward to a strong Springbok challenge, led by Rassie Erasmus and Siya Kolisi, and it is extremely frustratin­g for our sport that the national broadcaste­r is not in a position to show it,” a spokespers­on for SA Rugby told The Citizen yesterday.

“We share the disappoint­ment of SABC licence-holders that they will be unable to follow the progress of the Springboks and other big matches in the tournament.

“The Rugby World Cup has been broadcast on SABC at every tournament since 1995 and, like other mega sporting events, has the power to bring the nation together behind a national team,” the spokespers­on said.

Although the television rights to the World Cup are owned by World Rugby, SuperSport, which bought the local rights, was willing to help the SABC show at least some of the tournament.

But after months of negotiatio­ns, the national broadcaste­r pulled out.

“The SABC, having initially made a commercial offer, subsequent­ly withdrew that offer citing budget constraint­s and the scheduling of the RWC, being in Japan,” Joe Heshu, MultiChoic­e group executive for corporate affairs, said yesterday.

Rugby World Cup broadcast rights are sold by World Rugby and its agents and all broadcast

ers (including free-to-air operators) are able to bid for acquiring these rights, he said.

The radio rights are owned by marketing company IMG, not MultiChoic­e.

The Rugby World Cup would have cost the SABC $28 million

(R413 million) for broadcasti­ng rights on television and $60 000 for radio – not factoring in production costs of R900 000, SABC chief executive Madoda Mxakwe told parliament’s portfolio committee on communicat­ions yesterday.

 ?? Picture: iStock ??
Picture: iStock

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