Covid dims Lunar New Year lights

CHINA: LOSES BILLIONS IN HOUSEHOLD SPENDING

Measures spawned by recent outbreaks threaten tourism, transport industries.

China’s hotels and restaurants are bracing for a lacklustre Lunar New Year holiday as travel curbs and government advice to stay home and avoid big gatherings look set to deal a blow to domestic tourism this year.

The week-long holiday that begins on Friday traditionally kicks off one of China’s biggest spending sprees, surpassing 1 trillion yuan (about R2.3 trillion) in 2019, before the coronavirus disruptions, government figures show.

“Our business is barely half of what we usually see before the Lunar New Year,” said Lin Haiping, founder of Baheli, a beef hotpot chain with more than 100 outlets in 16 cities.

“We are in a dilemma as we don’t want to have too many customers,” he added, citing the advice against large gatherings as a reason for avoiding promotional offers to drum up business. “I’m afraid of having too many people under the current policies.”

The tougher measures spawned by recent sporadic outbreaks threaten a hit to transport and tourism during the holiday that could shave as much as 150 billion yuan from household spending, brokerage Citic Securities has said.

Infections have recently fallen from a mid-January peak, when the daily number of locally transmitted Covid-19 cases hit their highest in more than 10 months.

Many people have cancelled holiday flights or trips back to hometowns after local authorities tightened measures for arrivals, such as requiring virus testing.

Such cancellations, for example, have more than halved the cost of flights to duty-free beach destination Sanya on the southern island of Hainan, a mecca for purchases of luxury goods as the pandemic deters Chinese from overseas travel.

Capri Holdings, owner of luxury brands Jimmy Choo and Versace, told analysts it expected strong sales performance from outlets on Hainan, though “not quite as strong as we had all anticipated”, thanks to the likely slowdown in travel.

The transport ministry has estimated passenger trips will fall 40% from the 2019 figure during the 40-day spring travel season, when millions of migrant workers normally head from cities to homes in the countryside.

Mainland China reported more than 2 000 domestic virus infections in January but recovery remains on track in the world’s second-largest economy, which grew 2.3% on the year in 2020.

Government warnings against large gatherings, such as weddings or annual company parties, also drove cancellations.

“We are open, but there is no difference with being closed,” said Shen Xiaolin, the manager of Qingxi Guesthouse in the eastern province of Zhejiang. –