The Citizen (KZN)

Join Rand Show SMME summit

THIS YEAR’S FOCUS WILL SHOWCASE SMALL BUSINESSES’ SUCCESS STORIES Participat­ion will help owners realise growth and increase the profit margins.

- Citizen reporter

Following the incredible success of the inaugural 2023 SMME Summit at the Rand Show, this year’s summit is taking things to a whole new level. “Throughout our history, the

Rand Show has always helped to launch, support, and grow business for South Africans in the SMME space,” says Adele Hartdegen, CEO of the Rand Show.

“This year our dedicated focus is on showcasing SMME success stories at our summit.”

The purpose of the Rand Show SMME Summit is to directly link SMMEs with corporate and public sector representa­tives that play a role in the SMME sector in terms of funding, training, and access to market.

The Rand Show will also be introducin­g a pitching forum for youth entreprene­urs with a prize of R10 000 to the developmen­t of their business.

Participat­ion

SMMEs who sign up for selected stand packages will benefit from two significan­t concepts designed to aid SMMEs to increase profit, grow their businesses, and set themselves up for success – in addition the incredible foot traffic they will get at the Rand Show – last year more than 80 000 people attended.

Business stand competitio­n

The first concept is a competitio­n in which business stands will be judged by Rand Show attendees.

This carries a cash prize total of R50 000 towards the business’ developmen­t as well as significan­t PR benefits for the winner.

How to enter the SMME Competitio­n

Every SMME exhibiting in Hall 7 will have the opportunit­y to register to attend the SMME Summit, and only SMMEs who attend the Summit will qualify for the cash prize.

Attendees of South Africa’s ultimate consumer exhibition will engage with the SMME stands and rate their experience via the

Rand Show App, judging them on three criteria – stand look and feel, service received and product on offer.

The winning SMME will receive a cash prize of R50 000 towards the developmen­t of their business.

However, they will be required to provide feedback to the Rand Show on how the money was spent and how it contribute­d to their business over the next 12-month period.

For all sponsorshi­p opportunit­ies please contact Didi Okoro at didi@randshow.co.za

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