The Mercury

Chinese hooked on single-malt Scotch

- Dave MacLean

WHISKY obsessives from China are so hooked on scotch that they are flying to Britain to indulge in £50 000-a-time boozy shopping sprees. One London whisky store told The Independen­t that several times each week men from China will spend five figures on single malts.

When it comes to their tipple of choice, older equals better and they are willing to go to extraordin­ary lengths to get it. “One buyer was frustrated that we only had three bottles of the Macallan Blue Label [a 30-year-old sherry oak malt] in stock,” the boss of a central London store said. “So he asked whether he could just send his driver to the distillery to pick up some. This guy was all set to drive north of Aberdeen to grab a few bottles, until some were sourced from another store.”

Travelling to the UK to buy whisky can work out significan­tly cheaper than importing it. Hong Kong charges 100% duty on spirits entering the country, whereas those bringing bottles back from the UK typically don’t declare it.

“It can be really easy for these guys,” added the store boss. “They step off the plane at the other end, hop in a car, go through private security. No one’s giving them much trouble.”

Many wealthy Chinese people have an affection for traditiona­l British goods, so whisky with its lengthy Scottish heritage is in high demand.

crosshead

The Scotch Whisky Associatio­n this month urged the UK to prioritise negotiatin­g free trade deals with China post-Brexit, along with India and Brazil. Given China has the highest number of billionair­es outside America, there’s big money to be made.

A sales associate at another London whisky store told The Independen­t that when it came to making a sale to a wealthy overseas client, “You’d think we’d roll out the gold carpet

but it’s a really common occurence.”

As to whether the bottles are typically quaffed back home, or placed in prominent positions for prestige value, it depends on the customer.

The staffer added: “Some customers have a good understand­ing of whisky and you can tell when they’re in the market for something they’ll enjoy. Others have an expensive is better’ mentality, which suggests the bottle is more of a wealth signifier in the board-

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