The Mercury

Firm agrees to acquire Storage RSA

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STOR-AGE Property has entered into a memorandum of understand­ing to acquire 100 percent of the shares in Storage RSA, the third largest self-storage operator. Storage RSA was establishe­d in 1997 when it opened its first store in Somerset West and now has a portfolio of seven high-quality properties, of which four were located in Cape Town and the rest in Gauteng. Stor-Age said it believed the proposed acquisitio­n was in line with its stated strategy of pursuing value adding acquisitio­ns in a fragmented industry to consolidat­e its position as a dynamic brand in the domestic market. “From a sector perspectiv­e, concluding the deal would solidify and significan­tly contribute to Stor-Age’s position as a significan­t self-storage operator and property fund in the South African market. While there is some room for immediate value enhancemen­t of the portfolio through Stor-Age’s sophistica­ted operations platform, the majority of this value enhancemen­t will occur over time through key initiative­s such as digital marketing, revenue management and scale in key markets,” it said. Stor-Age shares were unchanged at R10 yesterday. – Roy Cokayne

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