En­trepreneurs are pop­ping up at the Branson Cen­tre

The Star Early Edition - - THE WORKPLACE REPORT -

LEARN­ING, NET­WORK­ING and sell­ing were key fea­tures of the pro­gramme that ran last week at the Branson Cen­tre of En­trepreneur­ship in Braam­fontein, Joburg, to cel­e­brate Global En­trepreneur­ship Week.

Over the five-days, the Branson Cen­tre hosted train­ing work­shops fo­cus­ing on the theme “Pas­sion to Profit”.

The week-long en­trepreneur­ship pro­gramme was spon­sored by Ned­bank as part of the bank’s R1 mil­lion part­ner­ship with Branson Cen­tre of En­trepreneur­ship for 2014. Ned­bank pre­sented train­ing ses­sions on business acu­men and on bank­ing prod­ucts and ser­vices aimed at SMMEs.

Se­lected en­trepreneurs were also af­forded the op­por­tu­nity to en­gage with glob­ally-ac­claimed so­cial en­trepreneurs from Aus­tralia, New Zealand, Hong Kong, Sin­ga­pore and Eng­land, as well as fel­lows from Arch­bishop Emer­i­tus Des­mond Tutu’s African Lead­er­ship Ini­tia­tive and high-pro­file South African business lead­ers, like Ryan Bacher (NetFlorist), Zanosi Kunene (Coca-Cola For­tune), Given Mkhari (Power FM) and Dr Pre­cious Moloi-Mot­sepe (African Fash­ion In­ter­na­tional).

“We are proud to be part of this ini­tia­tive build­ing on our com­mit­ment to part­ner­ing small busi­nesses for growth for a greater South Africa,” says Nir­mala Reddy, se­nior man­ager of en­ter­prise de­vel­op­ment at Ned­bank.

“In light of the fact that the SME sec­tor em­ploys two thirds of the work­force, it is ev­i­dent that the fu­ture of our econ­omy – and the so­lu­tion to un­em­ploy­ment – lies in em­pow­er­ing en­trepreneurs through prac­ti­cal so­lu­tions and ac­tive support in­clud­ing train­ing and de­vel­op­ment.”

The en­trepreneur­ship week ended on a high note with a pop-up mar­ket – about 20 en­trepreneurs from the Branson Cen­tre put their prod­ucts on dis­play at The Grove, an open-air square di­ag­o­nally across the Cen­tre in Melle Street, Braam­fontein.

“Though the rainy weather pre­sented a bit of a chal­lenge, the mar­ket was a good op­por­tu­nity for the pub­lic to get a head start on some hol­i­day shop­ping,” says Gavin Meir­ing, Branson Cen­tre’s mar­ket­ing man­ager.

“For our en­trepreneurs it was a chance to get their unique of­fer­ings out there in the pub­lic eye and to earn some in­come at the same time.”

It was a good day for en­trepreneurs Njab­ulo Mt­shali and Sibonelo Nkosi be­cause they sold a good num­ber of their mo­bile power cases at the pop-up mar­ket.

The power cases al­low you to wire­lessly charge your cell­phone wher­ever and when­ever you need to do so, with the ba­sic power case cost­ing only R340.

“We did quite well to­day,” said a smil­ing Mt­shali, who is the chief ex­ec­u­tive of the small business called Booster Mo­bile En­ergy.

“Bat­tery is the most common prob­lem that most smart­phone users have with their phones so it is not sur­pris­ing that ev­ery­one likes our prod­ucts and the prices we sell them at.”

Meir­ing points out that the Branson Cen­tre’s pri­mary aim is to help en­trepreneurs to be­come in­no­va­tive business lead­ers who help to cre­ate jobs.

The cen­tre was launched in Joburg in 2005 and sup­ports en­trepreneurs by of­fer­ing: Business train­ing pro­grammes. Ac­cess to a com­mu­nity of men­tors, role mod­els, in­dus­try ex­perts and business net­works.

Ac­cess to fa­cil­i­ties and on­line re­sources.

Support and ad­vice to help en­trepreneurs grow busi­nesses – ef­fi­ciently and ef­fec­tively.

For more in­for­ma­tion on the Branson Cen­tre of En­trepreneur­ship, visit www.bran­son­cen­tre.org; for more in­for­ma­tion on Booster Mo­bile En­ergy, visit www.my­booster.co.za.

CHARGED: En­trepreneurs Njab­ulo Mt­shali (seated) and Sibonelo Nkosi were all smiles as they sold a good num­ber of their mo­bile power cases at the popup mar­ket hosted by the Branson Cen­tre of En­trepreneur­ship (build­ing in the back­ground) in Braam­fontein last week.

Newspapers in English

Newspapers from South Africa

© PressReader. All rights reserved.