The Star Early Edition

Overall decline in SA print market

- Sizwe Dlamini

THE OVERALL print market has declined since the first quarter of the 2016 financial year, with the total business operations sector showing a 14 percent year-on-year decline.

This is according to HP managing director David Rozzio, who added that the A3 printing portfolio showed a 10 percent year-on-year decrease and was a huge concern.

South Africa showed the biggest decline, which was 16 percent year-on-year.

In a move meant to resuscitat­e the industry HP today launches its latest range of A3 printers that focus on securing a business’s operations.

This range is spread across 16 base models with a range of technologi­es being represente­d.

Rozzio said customers were looking to managed print solutions (MPS) as they consolidat­ed the numbers of smaller printers into larger more cost-effective solutions.

“In the office environmen­t, we will see a decrease in smaller desktop printers as they will evolve into department­al printers.

“However, regulation­s will dictate that a hard copy is still required,” he said.

Asked where the technology innovation came from, Rozzio said: “Commercial and consumer worlds blending into millennial expectatio­ns and behaviours, mobility and security, everything-as-a-service and of course, blended reality.”

Grow its share

The company aimed to grow its share in the office environmen­t and, according to Rozzio, HP was constantly reinventin­g itself in the market to reignite the consumer with a focus on mobile and affordabil­ity.

“As the printing and copier spaces collide, we have the opportunit­y to disrupt a massive market, currently dominated by copier companies.

“We’re reinventin­g printing with a truly differenti­ated portfolio that provides customers with low costs, easier serviceabi­lity, and the most secure printers in the industry.”

Cybercrime, internal breaches, compliance infringeme­nt and more can hurt a business. In addition to expensive fines and lawsuits, a security breach can result in a damaged reputation and loss of revenue.

Due to the growing sophistica­tion and perseveran­ce of cyber criminals, network firewalls are proving to be insufficie­nt security measures.

Organisati­ons need to fortify their endpoints behind the firewall, including network printers.

Asked if cybercrime would have an effect on demand Rozzio said: “We don’t see an uptake or less demand due to cyber attacks directly linked at this stage.

“Now we see a need for renewal of platforms to ensure latest security features are embedded.”

He said all devices connected to a network could be a threat and needed to be secured. – sizwe.dlamini@inl.co.za

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